Carat, the media agency network part of the Dentsu Group, was named Media Network of the Year at the 2026 Cannes Lions Festival. It secured the award thanks to three Gold, one Silver and two Bronze Lions.
Carat, the media agency network part of the Dentsu Group, won the Media Network of the Year award at the 2026 Cannes Lions Festival. The title is awarded to the network whose agencies accumulate the most points for award-winning and shortlisted work in the Media Lions competition.
This year, Carat secured three gold, one silver and two bronze trophies, along with three shortlist nominations. The awards were won thanks to campaigns for the Heineken, Plenitude and Puck brands.
Carat’s Brazilian branch won two Gold Lions for the ‘Could Have Been’ campaign for Heineken, created in collaboration with the agency LePub Italy. Carat Italy took home a third Gold Lion for the ‘Dark Mode Ads’ project for the energy company Plenitude.
Carat UAE, together with the agency FP7 McCann, won a Silver Lion for the ‘Recipe for Change’ campaign for Arla Foods’ Puck brand in the Corporate Purpose & Social Responsibility category.
Bronze awards went to the “Dark Mode Ads” campaign for Plenitude and the “Recipe for Change” campaign for Puck.
Carat operates in more than 100 countries worldwide and, according to Dentsu, employs over 12,000 specialists.
Source: mediaguru.cz
