The ‘Little Superheroes’ campaign by the organisation Pod svícnem has three nominations in the SABRE Awards finals, whilst Grayling has two.
The international SABRE Awards competition has published this year’s shortlist. Czech entries have a total of five nominations – three were secured by the ‘Little Superheroes’ campaign by the non-profit organisation Pod svícnem, on which the Communication Lab agency also worked, whilst two were secured by Grayling.
The “Little Superheroes” campaign has made it to the finals in the Micro-Budget Campaign and Pro-Bono Campaign categories, as well as in the Central and Eastern Europe regional category.
The Czech branch of Grayling has a shortlist entry in the Energy and Natural Resources category with its work “Nuclear Mission Accomplished” for KHNP. In the Non-Profit Organisations category, it has made the shortlist with the campaign “Mums Want It Too”, which it prepared in collaboration with the agency DDB for the Mumdoo platform, connecting professional women on maternity leave with companies seeking specialist support.
Source: mediaguru.cz
