This year's 33rd edition of the ADC Czech Creative Awards 2026 announces the composition of its juries.
The Art Directors Club Czech Republic announces the composition of the juries for the 33rd edition of the ADC Czech Creative Awards 2026. Fifty judges from across Europe will decide on the best creative works of 2025 on the Czech market. The evaluation will take place in two main blocks – Advertising Jury and Art Jury – in a two-stage system that combines online shortlisting and face-to-face jury meetings.
This year's competition is framed by the slogan"ADC Awards are the new CAPTCHA", which reflects the creative industry's coming to terms with the advent of generative artificial intelligence and mass content production. It emphasises the role of human creativity, experience and professional judgement. Entries for the competition can be submitted until 28 February 2026.
The juries are composed of creative professionals from Czechia and other European markets. Among others, Slovakia, Switzerland, the Netherlands, Germany, Austria, Lithuania, Romania, Bulgaria, Georgia and Ukraine are represented. The international composition of the juries aims to strengthen the objectivity of the evaluation and place Czech creativity in a broader European context.
A gallery of the submitted works will be published on 27 March 2026, at which time the evaluation of the works will begin in two stages. In the first phase, the judges will evaluate the entries online via the website www.adcawards.cz. New this year are numerous shortlisting juries, which will evaluate the entries exclusively online. The second phase of the evaluation consists of face-to-face meetings of the core juries in Prague, which will take place on 21–23 April. Their task will be to build on the expertise and nominations from the online evaluation round when evaluating the entries. The entries that make it onto the shortlist will be presented on 25 April. The awards ceremony is scheduled for 29 April.
The Advertising Jury evaluates all advertising categories in the competition: from classic ATL formats to digital communication to engagement, experience and creativity with real business impact. Its president is Manuel Wenzel, Chief Creative Officer of TBWA\Switzerland AG.
The Art Jury focuses on evaluating the Craft and Design categories, emphasising the quality of craftsmanship and visual standards. The president of the Art Jury is Ramona Todoca, Creative Director at Wieden & Kennedy in Amsterdam.
The complete composition of the juries is available on the competition website.
Source: mediaguru.cz
