SLEDOVANITV ADDS PRIMA+, CHANGES PRICES AND TV PACKAGES

The SledovaniTV television service offering is expanding to include the prima+ streaming service. At the same time, there will be changes to the television packages and their prices.

The SledovaniTV service is adding the prima+ streaming service to most of its packages. Users will now have access to previews, a video library and original content. The prima+ video library will be available to users in Light and Premium versions, depending on the package they choose. The packages are available for direct sale starting today. New users can take advantage of a 25% discount for the first three months.

The entire TV service offering has also undergone a change. Users can now choose between four main packages labelled S (159 CZK per month), M (259 CZK), L (399 CZK) and XL (659 CZK). New customers can get the aforementioned 25% discount for the first three months. The packages can be further expanded with three additional themed packages: HBO and Max (CZK 229), Sport (CZK 179) and Pro dospělé (CZK 179). The packages also include access to Prima without ads for CZK 69 per month.

The prima+ service is available in two subscription options. The prima+ Light version is part of the M and L packages and offers content in HD quality with commercial breaks. The prima+ Premium option is included in the XL package. It offers ad-free viewing in the highest Full HD quality.



If users subscribe to a different package, they can purchase prima+ separately (in the basic version with advertising for CZK 99, without advertising for CZK 149). Subscribers to the M and L packages with prima+ Light can subscribe to premium prima+ viewing for CZK 50.

Until now, SledovaniTV offered three packages (basic package for CZK 199 per month, standard for CZK 399 per month and premium for CZK 799 per month).

‘The partnership with the Prima group is an important step forward for us. Thanks to this connection, we can jointly meet the needs of our viewers, who are increasingly shifting towards a combination of linear and VOD content,’ said SledovaniTV marketing director Lukáš Pazourek.

"Users can now watch the open-ended documentary series Karel vs. Karlos, which charts the life journey of the most famous Czech fighter Karlos “Terminator” Vémola, exclusively on prima+ in preview. In mid-June, we will launch a brand new family series called O lidech a koních (About People and Horses), starring Marek Lambora and Michal Dlouhý," said Jan Maxa, Director of the VOD segment for the Prima group.

An overview of the new SledovaniTV packages can be found here.

Source: mediaguru.cz