21 - 22/3 2023

ADWEEK: CONVERGENT TV NEW YORK

Face industry shifts and economic uncertainty with expert insights and proven strategies.

TV isn’t what it used to be. It’s not even what it was last year…last month…and even last week. From ad-supported streaming to emerging measurement currencies to creative strategies optimized for Convergent TV, change is the only constant. And all this is happening as economic uncertainty is impacting media planning priorities and spending.

Hear from TV, media, technology and marketing leaders at the forefront of convergent TV transformation on how to leverage agility, partnerships and experimentation to gear up for the next shift. Convergent TV is the best place to leverage insights and make industry connections that can help you stay a step ahead leading into the latest upfront season.

Category: ARCHIVE

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