NOVA WILL BROADCAST ITS NEWS PROGRAMME LIVE FROM BRNO’S MAIN SQUARE THIS SATURDAY

19. 6. 2026 | 1 min read TV Nova is moving its Saturday edition of *Televizní noviny* to the centre of Brno. Presenters Lucie Borhyová and Rey Koranteng will broadcast the main news programme from Náměstí Svobody as part of the Czech Republic MotoGP Grand Prix weekend.

PRIMA IS LAUNCHING A SPORTS CHANNEL. IT HAS BEEN GRANTED A LICENCE FOR PRIMA SPORT

18. 6. 2026 | 2 min read The Council for Radio and Television Broadcasting has granted FTV Prima a licence to operate a new nationwide sports channel, Prima sport, for a period of 12 years. The channel is to be available both via digital terrestrial broadcasting and online.

CME IS SET TO INTEGRATE AI INTO FILM AND ANIMATION PRODUCTION. IT IS CONSIDERING REVIVING THE ‘BRATŘI V TRIKU’ BRAND

18. 6. 2026 | 3 min read The CME media group plans to use artificial intelligence to create original local video content in smaller markets. It also hopes that this will lead to the development of new genres and projects that would be financially unviable under traditional production methods.

TV NOVA TO KICK OFF ITS SUMMER ROADSHOW, ‘A DAY WITH NOVA’, IN OLOMOUC

17. 6. 2026 | 2 min read Nova TV will kick off the latest edition of its summer roadshow, ‘A Day with Nova’, at the end of June. The first stop will be Olomouc on 27 June, followed by Vysoké Mýto, Havlíčkův Brod, Plzeň and Teplice.

CZECHS CONTINUE TO TRUST ČT AND ČRO THE MOST. THE ROLE OF AI CHATBOTS IN FOLLOWING THE NEWS IS GROWING

16. 6. 2026 | 6 min read The latest Digital News Report confirms that ČT and ČRo are still regarded as the most trusted media outlets in the Czech Republic. Overall, the report highlights the growing role of AI chatbots in news consumption, the increasing number of people who avoid the news, and the growing role of videos posted on social media.

NOVA IS NOW BROADCASTING TN LIVE OUTSIDE OF ONEPLAY AND HAS ADDED IT TO MAGENTA TV

16. 6. 2026 | 2 min read TN Live, the TV Nova Group’s online news and lifestyle channel, is set to reach a wider audience. T-Mobile is adding it to its Magenta TV service.

COMMUNICATION SUMMIT: ADVERTISING IS THREATENED BY CREATIVE LAZINESS; WE MUST NOT GIVE UP ON THINKING

15. 6. 2026 | 8 min read Generative AI tools speed up content creation and save time, but there is a risk that they will lead to uniformity in output and a decline in critical thinking. At this year’s Communication Summit, there was a discussion on how to use AI as an assistant, rather than as an autopilot for marketing communications.

OVER 840,000 SPECTATORS WATCHED THE CZECH FOOTBALL TEAM’S FIRST MATCH AT THE WORLD CUP

12. 6. 2026 | 2 min read A total of 414,000 viewers aged four and over watched the Czech national football team’s first match on ČT sport and Nova Action. The combined audience reach for the broadcast across both channels was 843,000 viewers.

PRIMA IS APPLYING FOR A LICENCE FOR A NEW THEMATIC CHANNEL. WILL IT BE A SPORTS CHANNEL?

12. 6. 2026 | 2 min read FTV Prima has submitted an application to the Council for Radio and Television Broadcasting for licences for a new television channel. However, it has not yet publicly disclosed the channel’s focus.

PRIMA HAS PUT PRESSURE ON BROADCASTERS OVER LICENCE RIGHTS, THREATENING THEM WITH LEGAL ACTION

11. 6. 2026 | 4 min read The Prima Group has called on broadcasters to strictly adhere to licensing terms when handling content. This is in response to growing pressure from rights holders who wish to prevent their programmes from appearing in archives and video libraries beyond the scope of the agreed permissions.

NOVA ACTION HAS SWITCHED TO FULL HD ON DVB-T2 FOR THE WORLD CUP

11. 6. 2026 | 2 min read After a four-year hiatus, Nova will once again be broadcasting the football championship to viewers in high definitionvia terrestrial television.

WHEN A SMALL BRAND REACHES HALF THE NATION: WHAT DID THE TEST OF THREE CAMPAIGNS FROM THE ICE HOCKEY WORLD CHAMPIONSHIPS REVEAL?

10. 6. 2026 | 8 min read The research agency Behavio tested three ad campaigns that ran during the 2026 World Cup to find out what viewers actually took away from the adverts.

CME CEO: TV BROADCASTERS IN CENTRAL EUROPE MUST GO DIGITAL, OR THEY WILL BE OVERRUN BY NETFLIX

10. 6. 2026 | 3 min read According to CME CEO Samuel Barnett, traditional media companies in Central and Eastern Europe have a unique opportunity to harness the power of local content and the distinct characteristics of individual markets. However, if they fail to rapidly develop their digital services, they risk becoming irrelevant in the face of global platforms.

ONEPLAY TO BE SPIN-OFF INTO CME SERVICES

10. 6. 2026 | 2 min read CME is spinning off Oneplay into a new company, CME Services, with the aim of centralising streaming.

SCHEDULE OF LIVE BROADCASTS FROM THE 2026 FIFA WORLD CUP ON ČT SPORT, NOVA ACTION AND TV NOVA

8. 6. 2026 | 3 min read We have put together a guide to the live broadcasts from this year’s World Cup, which will be shown on the sports channel ČT sport, the Nova Action channel, and – for several matches – the main Nova channel. Around half of the more than one hundred competitive matches played will be shown on ČT or Nova, with all of them available on the Oneplay platform.

THE FOOTBALL CHANCE LEAGUE HAS ATTRACTED MORE VIEWERS TO ONEPLAY, WITH A 23% INCREASE OVER THE PAST YEAR

5. 6. 2026 | 3 min read The past season of the Chance League confirmed the growing interest in Czech league football on television. Viewership of matches broadcast on Oneplay Sport rose by more than 23 per cent year-on-year, and the Prague ‘S’ derby became the most-watched broadcast in the channel’s history.

LEMUR: GRAND PRIX FOR THE BRITISH EMBASSY; SVENGALI WINS THE AGENCY AWARD

4. 6. 2026 | 3 min read APRA has announced the winners of the 21st Czech PR Awards – Lemur. The overall winner was the British Embassy in Prague. Among the agencies, Svengali Communications took home the most awards.

FORUM MEDIA WILL BRING IN EXPERTS IN MORE THAN JUST DIGITAL MARKETING

4. 6. 2026 | 4 min read The world of marketing is on the cusp of a fundamental transformation. Brands have long since ceased to compete merely for customers’ attention; increasingly, they are also vying for trust, cultural relevance and the ability to thrive in a world dominated by algorithms, platforms and artificial intelligence. These topics will also be addressed at this year’s Forum Media 2026 conference, which will take place on 10 November at the O2 Universum in Prague.