PRIMA WILL BE SHOWING CZECH FILM CLASSICS, FAIRY TALES AND PREMIERES OF NEW SHOWS OVER EASTER

13. 3. 2026 Prima will feature a mix of Czech film classics, fairy tales, action films and romantic comedies in its Easter programming. On the main Prima channel, Friday evening will be dedicated to the fairy tale Šíleně smutná princezna. The Prima Group has prepared a themed programme line-up for the Easter holidays, combining Czech film classics, fairy… Continue reading PRIMA WILL BE SHOWING CZECH FILM CLASSICS, FAIRY TALES AND PREMIERES OF NEW SHOWS OVER EASTER

PRIMA APPOINTS JAN WYKRYTOWICZ TO HEAD OF VOD SERVICES

10. 3. 2026 Prima appoints director for VOD and non-advertising revenue, Jan Wykrytowicz joins the company. The Prima Group is filling a new management position in the field of digital services. From 1 April, media manager Jan Wykrytowicz, who has more than fifteen years of experience in the international media environment and the streaming services segment, will become… Continue reading PRIMA APPOINTS JAN WYKRYTOWICZ TO HEAD OF VOD SERVICES

PRIMA GROUP OWNER SIMPLIFIES OWNERSHIP STRUCTURE

9. 3. 2026 The Prima Group is simplifying its ownership structure, with Prima Media Club Group disappearing from it. It has a minority stake in FTV Prima and a larger stake in Media Club. The Council for Radio and Television Broadcasting ( RRTV) has approved the change in the ownership structure of FTV Prima, which is related to… Continue reading PRIMA GROUP OWNER SIMPLIFIES OWNERSHIP STRUCTURE

MEDIA CLUB SELLS REALITY ASIA EXPRESS AS A PREMIUM PROGRAMME

6. 3. 2026 The Media Club sales agency has included the reality show Asia Express in its premium sales. This is the first format this year that Media Club is marketing in this way. The reality show Asia Express is the first format of this spring season that the advertising sales agency Media Club has included in the… Continue reading MEDIA CLUB SELLS REALITY ASIA EXPRESS AS A PREMIUM PROGRAMME

A LOVE STORY THAT CONTINUES: PRIMA LOVE HAS BEEN SPREADING LOVE ON SCREENS FOR FIFTEEN YEARS

5. 3. 2026 For fifteen years, Prima LOVE has been bringing stories full of love, relationships and emotions to the screen. The popular channel for women will celebrate its birthday on International Women’s Day and, on this occasion, will offer new series and another edition of the popular DERMACOL LOVE DAY event. The most romantic television channel in… Continue reading A LOVE STORY THAT CONTINUES: PRIMA LOVE HAS BEEN SPREADING LOVE ON SCREENS FOR FIFTEEN YEARS

NEW SERIES: DOCENT, INSPEKCE OR MUŽI V LETU. TV STATIONS COVER REAL CASES AND RELATIONSHIP DRAMAS

26. 2. 2026 Czech Television, Nova and Prima are preparing programmes based on real events, pressing social dramas and popular crime series. Czech television stations are currently producing a number of projects that will premiere later this year or early next year. As usual, the dramaturgy is trying to cater to the most popular genre among domestic viewers,… Continue reading NEW SERIES: DOCENT, INSPEKCE OR MUŽI V LETU. TV STATIONS COVER REAL CASES AND RELATIONSHIP DRAMAS

PRIMA HAS A NEW SECTION IN THE WORKS. IT ANNOUNCES TITLES THAT WILL BE ADDED

25. 2. 2026 The Prima streaming platform has introduced a new highlighted category called Coming Soon (On the Way to You) in its New section, which shows viewers the most anticipated titles planned for the coming weeks. The offering for the coming period focuses primarily on strong emotions and genre diversity that will satisfy lovers of romance and… Continue reading PRIMA HAS A NEW SECTION IN THE WORKS. IT ANNOUNCES TITLES THAT WILL BE ADDED

PRIMA WANTS THREE BIG REALITY SHOWS A YEAR, ALSO LOOKING FOR A RELATIONSHIP SERIES TO REPLACE POLABÍ

23. 2. 2026 With approximately 300,000 subscribers, the prima+ platform is still in a growth phase. Jan Maxa, the new Content and Production Director at the Prima Group, describes how he plans to connect the development of programmes for linear broadcasting with prima+, and what is coming up in the near future. On 1 February, Prima adjusted its… Continue reading PRIMA WANTS THREE BIG REALITY SHOWS A YEAR, ALSO LOOKING FOR A RELATIONSHIP SERIES TO REPLACE POLABÍ

SPRING TV IS COMING: BULDOK Z PODĚBRAD AGAINST ASIA EXPRESS, ALSO FEATURING PEOPLE AND HORSES

17. 2. 2026 While Czech Television launched most of its new programmes in January, Nova and Prima are only now entering the key part of the season. The most interesting battle is expected on weekends, when premiere formats will face off, led by the travel reality show Asia Express and the new series Buldok z Poděbrad. While Czech… Continue reading SPRING TV IS COMING: BULDOK Z PODĚBRAD AGAINST ASIA EXPRESS, ALSO FEATURING PEOPLE AND HORSES

ASIA EXPRESS KNOWS THE CONTESTANTS, INCLUDING TUNA AND ŠÁCHOVÁ FROM REALITY SHOW ZRÁDCI

11. 2. 2026 The travel reality show Asia Express has officially introduced the contestants for its premiere season. Among others, it will feature familiar faces from the reality show Zrádci, Nicole Šáchová and Jan Tuna. Nine pairs of contestants will compete in the new travel reality show Asia Express. Among them are some well-known names. For example, world… Continue reading ASIA EXPRESS KNOWS THE CONTESTANTS, INCLUDING TUNA AND ŠÁCHOVÁ FROM REALITY SHOW ZRÁDCI

PRIMA HAS 300,000 SUBSCRIBERS AFTER THREE YEARS. NEW SERIES AND REALITY SHOWS ARE IN THE WORKS

11. 2. 2026 After three years, the Prima Group’s video platform has over 300,000 subscribers. The most successful programmes include Zrádci reality show, original series and some reality shows. Prima has also unveiled its new offerings for this year. Among other things, these will include a dating reality show, the details of which have not yet been specified.… Continue reading PRIMA HAS 300,000 SUBSCRIBERS AFTER THREE YEARS. NEW SERIES AND REALITY SHOWS ARE IN THE WORKS

REALITY SHOW ZRÁDCI 3 WILL PROBABLY START FILMING THIS MONTH. KŘIVOKLÁT CASTLE REVEALED WHEN IT IS CLOSED

10. 2. 2026 Reality show Zrádci (The Traitors) will return to television screens this year. After two successful series, TV Prima is preparing the third series of the detective reality show, which will once again offer a combination of intrigue, psychological games and suspense. Markus Krug will return as director. If filming takes place at Křivoklát Castle, it… Continue reading REALITY SHOW ZRÁDCI 3 WILL PROBABLY START FILMING THIS MONTH. KŘIVOKLÁT CASTLE REVEALED WHEN IT IS CLOSED

CZECH TELEVISION OUTPERFORMED COMMERCIAL STATIONS IN JANUARY AND CONFIRMED ITS LEADERSHIP

5. 2. 2026 In January, Czech Television stations increased their share by three percentage points year-on-year and improved the most of all television groups in the overall results. In January 2026, Czech Television stations recorded the highest audience share on the television market in the viewer group aged 15 and over in both all-day and prime-time broadcasting. The… Continue reading CZECH TELEVISION OUTPERFORMED COMMERCIAL STATIONS IN JANUARY AND CONFIRMED ITS LEADERSHIP

PRIMA TO TIGHTEN UP ADVERTISING REWINDING, VIEWERS WILL NO LONGER BE ABLE TO SKIP IT

29. 1. 2026 The Prima media group is cancelling the so-called “grace period”, which allowed pay-TV operators to skip through advertising blocks for one minute. Viewers were abusing this feature. From 1 February, FTV Prima, inagreement with pay-TV operators, will tighten the conditions under which it will be possible to watch programmes on its channels on catch-up. This… Continue reading PRIMA TO TIGHTEN UP ADVERTISING REWINDING, VIEWERS WILL NO LONGER BE ABLE TO SKIP IT

CNN PRIMA NEWS LAUNCHES WEEKEND BROADCAST OF THE PROGRAMME NOVÝ DEN

29. 1. 2026 CNN Prima News launches weekend edition of morning show Nový den in February. Starting in February, news station CNN Prima News will expand its morning show Nový den to include weekends. It will air every Saturday and Sunday from 5:55 to 9:00 a.m. In addition to regular news coverage, the weekend editions will offer more… Continue reading CNN PRIMA NEWS LAUNCHES WEEKEND BROADCAST OF THE PROGRAMME NOVÝ DEN

PRIMA CHANGES ITS STRUCTURE, CREATING CONTENT AND PRODUCTION AND PRODUCT DIVISIONS

28. 1. 2026 Prima is changing its organisational structure. It is introducing new divisions: Content and Production, headed by Jan Maxa, and Product, headed by Petr Král. Josef Hladík is moving to head the Media Club radio division. The temporary head of prima+ is the group’s CEO, Lukáš Kubát. From 1 February,the Prima Group will modify its organisational… Continue reading PRIMA CHANGES ITS STRUCTURE, CREATING CONTENT AND PRODUCTION AND PRODUCT DIVISIONS

PRIMA TO BROADCAST DOCU-REALITY SERIES NEMOCNICE 24/7 FROM THE EMERGENCY ROOM

27. 1. 2026 The Prima television group will broadcast a new docu-reality series called Nemocnice 24/7. The premiere is scheduled for 16 February in the early evening on Prima, and the programme will also be available on the prima+ streaming platform. The daily series presents the work of medical staff in the emergency room and focuses on decision-making… Continue reading PRIMA TO BROADCAST DOCU-REALITY SERIES NEMOCNICE 24/7 FROM THE EMERGENCY ROOM

THE BROTHERS AND SISTERS SERIES RETURNS TO THE AIRWAVES ON 10 FEBRUARY.

26. 1. 2026 From 10 February, the series Bratři a sestry and Polabí will clash again. The former will return with new episodes from this date. After a Christmas and New Year’s break, the series Bratři a sestry will return on Tuesday , 10 February. TV Nova will continue to air the series twice a week, on Tuesdays… Continue reading THE BROTHERS AND SISTERS SERIES RETURNS TO THE AIRWAVES ON 10 FEBRUARY.