DELOITTE: ONE TENTH OF CZECHS CANCELLED THEIR VOD SUBSCRIPTION LAST YEAR

6. 3. 2024 | 4 min read The Czech Republic saw a 30% increase in subscriptions to video-on-demand (VOD) services last year. Netflix, Voyo, Disney+, Spotify and HBO Max were the most subscribed to. This is according to a study by Deloitte.

SILVIA MAJESKÁ: AUDIENCES WANT TO WATCH GOOD STORIES AND NOVA HAS A LOT TO OFFER

5. 3. 2024 | 16 min read At the beginning of february, nova tv celebrated its 30th anniversary since it began broadcasting. On this occasion, the programming director, silvia majeská, who is in charge of both nova’s and the slovak markíza’s programming revealed in an interview whether the two tv stations can be connected, what viewers in the czech republic and slovakia want to watch and how she sees the future of nova.

OČKO INCREASES REACH ON NETWORKS, REACHES THE MAJORITY OF THE POPULATION

5. 3. 2024 | 3 min read The Óčko group continues to build its reach through social networks, reaching the majority of the population that is presented on the networks.

FLE MEDIA AWARDS 2024 OPENS FOR ENTRIES

4. 3. 2024 | 2 min read The 19th edition of the Fle Media Awards (Flema), a competition for innovative use of media and creative approaches to media investment planning, is now open.

CNN PRIMA NEWS BRINGS YOU ELECTION NIGHT WITH AMERICAN CNN

4. 3. 2024 | 2 min read An all-night special on Election Super Tuesday is produced by CNN Prima News in partnership with CNN. It will be offered on the night of Tuesday, March 5 to Wednesday, March 6.

TELEVISION TO BOOST MARCH PRIME-TIME, SEVERAL NEWS LAUNCHING

1. 3. 2024 | 3 min read Several first-run shows will appear on the March evening primetime telecasts of the largest TV groups.

VLADIMÍR MUŽÍK HEADS TO CME TO LEAD DIGITAL TRANSFORMATION

28. 2. 2024 | 2 min read Vladimír Mužík will become the head of digital transformation in the area of news formats at media group CME, which operates in six markets including the Czech Republic and Slovakia.

JAN VLČEK WILL LEAVE THE LEADERSHIP OF CME AT THE END OF MARCH

28. 2. 2024 | 2 min read After 13 years, Jan Vlček will leave the CME Group and the Nova TV Group. He will leave the management of CME at the end of March.

TWO-THIRDS OF GENERATION Z MEMBERS WATCHING VOD IN THE CZECH REPUBLIC

28. 2. 2024 | 2 min read Millennials have emerged as the most avid users of paid VOD services in the Czech Republic, according to the latest Atmedia Index.

NOVA WILL EXCEPTIONALLY INCLUDE THE ORIGINAL TITLE VOYO, IVETA GOES ON AIR

27. 2. 2024 | 3 min read The first title from Voyo Original production to appear on TV Nova's linear broadcast will be the miniseries Iveta. According to a statement from TV Nova, this is an exceptional move.

CELEBRITIES IN ADVERTISING INFLUENCE PEOPLE’S ATTITUDE TOWARDS A BRAND

27. 2. 2024 | 4 min read Celebrity ads grab people's attention more than any other ads. Actors have long been the most popular, according to research by Ressolution Group and Nielsen.

CME’S VOYO PASSES 1 MILLION PAYING SUBSCRIBERS

26. 2. 2024 | 1 min read Voyo has surpassed 1 million paying subscribers in the Czech Republic, Slovakia, and Slovenia, making it the leading local SVOD provider in most of CME Group’s markets.

VOYO IN SLOVAKIA WILL TEMPORARILY INCLUDE NOVA SPORT 5 AND 6

23. 2. 2024 | 1 min read Voyo users in Slovakia can watch the new Nova Sport 5 and 6 stations as part of a temporary offer.

PRIMA PLANS BIGGER EXPANSION IN SLOVAKIA, PLANS SEVERAL CHANNELS

23. 2. 2024 | 3 min read Television group Prima wants to make more financial profit from its programmes broadcast in Slovakia. It plans to launch several of its thematic stations there.

RESTRICTIONS ON SPONSORSHIP, SPORTS, ENTERTAINMENT AND ONLINE: WHAT IS BEING PLAYED FOR?

22. 2. 2024 | 5 min read In March, the discussions of the working groups looking at the future organisation of the media market and the financing of public service media should reach their final stage.

29 PERCENT OF CZECHS PAY FOR STREAMING SERVICES. WHAT’S DRIVING THEM TO CANCEL THEIR SUBSCRIPTIONS?

22. 2. 2024 | 4 min read The number of subscribers to streaming platforms in the Czech Republic is stable and continues to grow. Despite high inflation and the rising cost of living, only 10 percent of users have cancelled their subscriptions in the past year. Netflix, Voyo, Disney+, Spotify or HBO Max are the most common users.

ADAM ŠPÍNA: 2024 WILL BE THE BEST YEAR TO CHANGE THE BRAND SETTING

22. 2. 2024 | 4 min read How to build brands this year? Start with a customer needs analysis followed by a positioning assessment.

STUDENTS GET THEIR NEWS MOST OFTEN FROM THE NET, BUT THEY TRUST READING THE MOST

21. 2. 2024 | 4 min read The level of information among high school students is declining, with social networks remaining the main source for receiving information. However, fewer students use them as a source of information than four years ago. They have the highest trust in information from public service television, but a full 37% of students place their trust in news on commercial television, such as Nova and Prima.