HOW ARE CZECH MEDIA CHANGING BY AI? ANSWERS ON THE DIGIMEDIA 2024 CONFERENCE

22. 3. 2024 | 5 min read This year's 19th Digimedia conference, which will take place on 13 June 2024 in the Congress Hall of the Czech Television in Kavčí Hory, will be not only about television and radio broadcasting. One of the sessions will be dedicated to artificial intelligence and its impact on Czech media.

FAST CHANNELS: RAKUTEN TV HAS SPORTS, MOVIES AND MUSIC FOR FREE AND LEGALLY

21. 3. 2024 | 5 min read FAST channels are a phenomenon that has so far avoided the Czech Republic. The viewer only needs to press a button on the remote control to enter their world.

CNN PRIMA NEWS GOES TO BATTLE AGAINST DEEPFAKE VIDEOS

21. 3. 2024 | 3 min read Multiplatform CNN Prima News is fighting so-called deepfake videos. The presenter Pavlina Wolfová warns the public in a new spot. Like other faces of CNN Prima News, she has become an unwitting tool of scammers using artificial intelligence to deceive people.

ÓČKO WILL PRESENT THE CZECH VERSION OF THE “NAKED” REALITY NAKED ATTRACTION

20. 3. 2024 | 3 min read Óčko TV has obtained a licence to broadcast a domestic version of the "naked" dating reality show Naked Attraction, and is opening casting.

AD-SUPPORTED VOYO? DEFINITELY NOT THIS YEAR, SAYS NOVA’S DIGITAL DIRECTOR, LUCIE ORAVČÍKOVÁ

19. 3. 2024 | 16 min read Lucie Oravčíková took over the management of Nova’s digital activities , including the voyo streaming service last year, from today’s Nova CEO Daniel Grunt. At the same time, she became head of digital at a sister TV group Markíza in Slovakia.

FROM THE AMAZON TO VOYO. BIG TEST OF STREAMING SERVICES FINDS HUGE DIFFERENCES

19. 3. 2024 | 6 min read You can choose from two hundred movies and TV shows on one, eight thousand on the other. One has a special profile for children, another counts only adults. One regularly charges CZK 89, the other CZK 319. One will not please with HD resolution, the other will delight with 4K with HDR. We've tested ten 'video on demand' streaming services so you can pick the one that suits you.

PRIMA HAS OPENED CASTING FOR THE NEW SERIES OF CZECHOSLOVAKIA’S GOT TALENT

19. 3. 2024 | 1 min read Casting will take place in several Czech cities on the first weekend in April.

E-SHOPS APPRECIATE THE EFFECTIVENESS OF TV AND RADIO CAMPAIGNS

18. 3. 2024 | 5 min read Campaigns in traditional media bring e-shops an increase in brand awareness, as well as a contribution to overall turnover. This came out of the discussion at the Eshopista meeting.

CZECHS LOVE GASTRO SHOWS, THE MAJORITY OF THEM FIND INSPIRATION FOR COOKING

15. 3. 2024 | 2 min read Czechs love cooking and love to be inspired by TV shows. According to them, 67 percent of respondents try cooking at home at least once in a while. One in five cooks this way regularly. This is according to the Axocom survey on the influence of culinary shows on viewers.

CZECH BEDDING MANUFACTURER LEJAAN ENTERS THE TV CAMPAIGN

15. 3. 2024 | 3 min read The Czech bedding manufacturer Lejaan launches a TV campaign and looks for a way to reach forty-somethings.

PRIMA WILL LAUNCH SLOVAK VERSIONS OF PRIMA COOL AND PRIMA LOVE LATER THIS YEAR

14. 3. 2024 | 3 min read The Prima TV group has obtained licences for the Slovak versions of the Prima Cool and Prima Love channels from the Radio and Television Broadcasting Council (RRTV). It has confirmed that it will launch them in Slovakia during 2024.

TV NOVA SERIES ZLATÁ LABUŤ FLIES ABROAD

12. 3. 2024 | 2 min read The narrative romantic series set against the backdrop of the events of 1939 has entered the portfolio of the major international distributor ONZA Distribution. The Golden Swan convinced especially by the quality of processing and the audience reach that the series has gained on the domestic market. The series will be presented at major international markets and festivals such as MIPTV and Series Mania. "Golden Swan is an exceptional project, it is the very first period series of TV Nova in its history. The interest of a foreign distributor confirms that Czech series are competitive and have the potential to reach audiences outside our territory. We are thrilled that thanks to the merger with ONZA Distribution, the stories of our heroes will go out into the world, and not only Czech viewers will be able to appreciate the gripping story, brilliant acting performances and breathtaking sets and costumes," says Klára Follová, TV Nova's creative producer.

TV NOVA AND TV PRIMA DEPLOY STREAMING SERIES IN TERRESTRIAL BROADCASTING

11. 3. 2024 | 2 min read As expected - TV Nova and rival Prima's series, which were primarily produced "exclusively" for SVOD platforms, will eventually appear in terrestrial broadcasting. The big stations are thus spreading the costs of production and inflating viewership numbers.

CZECH LION AWARD: BEST SERIES VOLHA, MINISERIES MATHEMATICS OF CRIME

9. 3. 2024 | 2 min read At the Czech Lion Film Awards, the Volha series and the miniseries Matematika zločinu (Mathematics of Crime) were also awarded.

KUBA S NOVOU PODCAST: IVA DOHNÁLKOVÁ ON HBBTV

7. 3. 2024 | 1 min read "Thanks to HbbTV, viewers mainly watch their favourite series", says Iva Dohnálková about the red button technology.

PRIME TIME DOESN’T CHANGE EVEN IN THE AGE OF STREAMING SERVICES

7. 3. 2024 | 6 min read Prime time, the time when most viewers sit down at their screens and TV stations show the latest or most attractive programmes, has always been between seven and eight in the evening. With the advent of internet TV, viewers have been given the opportunity to change that. According to the TV channels' data, they continue to sit down in the evening most often, with only the rhythm of viewing during the week differing.

NOVA SIGNIFICANTLY EXPANDS ITS TV COVERAGE IN THE NORTH OF THE CZECH REPUBLIC

7. 3. 2024 | 1 min read Digital Broadcast, the operator of DVB-T2 multiplex 24, has launched a 10 kW transmission from the Usti nad Labem - Kukla site. The signal will cover up to one million inhabitants.

THURS WAS STRONGER IN FEBRUARY, NOVA IN PRIME TIME. PRIME ROSE IN THE EVENING

7. 3. 2024 | 2 min read Czech Television stations remained the strongest in February in terms of viewership in the universal 15+ group in daytime. In primetime, Nova is still the number one group. The Prima group grew the most year-on-year in prime-time in February.