CZECH TV: THE CZECH REPUBLIC-CANADA QUARTER-FINAL WAS THE MOST WATCHED BROADCAST OF THE OLYMPICS SO FAR.

19. 2. 2026 Wednesday’s Olympic hockey quarter-final between the Czech Republic and Canada in Milan was the most watched broadcast of this year’s Games and also the fifth most watched broadcast in the history of ČT sport. Wednesday’s Olympic quarter-final hockey match between the Czech Republic and Canada in Milan was watched by a total of 2.299 million… Continue reading CZECH TV: THE CZECH REPUBLIC-CANADA QUARTER-FINAL WAS THE MOST WATCHED BROADCAST OF THE OLYMPICS SO FAR.

SPEED SKATING CURRENTLY LEADS THE RATINGS FOR THE WINTER OLYMPICS ON ČT SPORT

16. 2. 2026 The first week of Olympic broadcasts on ČT sport has so far been dominated by speed skating, with ice hockey in third place. During the first week of Olympic competition (7–14 February 2026) at the Winter Olympics in Milan and Cortina, the most-watched live broadcast on ČT sport was the women’s 5 km speed skating… Continue reading SPEED SKATING CURRENTLY LEADS THE RATINGS FOR THE WINTER OLYMPICS ON ČT SPORT

DURING THE FIRST OLYMPIC WEEKEND, VIEWERS WERE MOST INTERESTED IN BIATHLON, SNOWBOARDING AND SPEED SKATING

9. 2. 2026 Sunday’s mixed biathlon relay race became the most watched biathlon broadcast in the history of Czech Television. The station announced this based on data from official electronic audience measurement provided by the Association of Television Organisations. During the first weekend of the Olympic Games, 1.759 million viewers watched the broadcast on television and via internet… Continue reading DURING THE FIRST OLYMPIC WEEKEND, VIEWERS WERE MOST INTERESTED IN BIATHLON, SNOWBOARDING AND SPEED SKATING

MEDAL WINS FOR MADĚROVÁ AND JÍLEK ON SUNDAY, EVENING FOR EXTRACTORS

9. 2. 2026 Biathlon competitions, snowboarding with Zuzana Maděrová’s golden success, and speed skating were among the most watched programmes on Sunday. The snowboarding competition was watched by almost 1.5 million viewers over the age of 15. Metoděj Jílek’s silver medal run was watched by over 1.2 million viewers. Among the evening programmes, another episode of the series… Continue reading MEDAL WINS FOR MADĚROVÁ AND JÍLEK ON SUNDAY, EVENING FOR EXTRACTORS

THE OPENING OF THE WINTER OLYMPICS IN MILAN DOMINATED FRIDAY’S VIEWING FIGURES.

7. 2. 2026 The live broadcast of the opening ceremony of the 2026 Winter Olympics was watched by 1.2 million viewers over the age of 15 and 1.25 million viewers over the age of 4 on the Czech Television sports channel. It was the best result of the evening and also of the entire Friday. ČT stations recorded… Continue reading THE OPENING OF THE WINTER OLYMPICS IN MILAN DOMINATED FRIDAY’S VIEWING FIGURES.

CZECH TELEVISION OUTPERFORMED COMMERCIAL STATIONS IN JANUARY AND CONFIRMED ITS LEADERSHIP

5. 2. 2026 In January, Czech Television stations increased their share by three percentage points year-on-year and improved the most of all television groups in the overall results. In January 2026, Czech Television stations recorded the highest audience share on the television market in the viewer group aged 15 and over in both all-day and prime-time broadcasting. The… Continue reading CZECH TELEVISION OUTPERFORMED COMMERCIAL STATIONS IN JANUARY AND CONFIRMED ITS LEADERSHIP

TV MARKET HAS EXTENDED DATA ON OUT-OF-HOME VIEWING

2. 2. 2026 Since the beginning of February, the Czech television market has officially had new data on television viewership. The data has been expanded to include out-of-home viewing. It will now be delivered at around 9:30 a.m. From 1 February 2026, the Association of Television Organisations (ATO) is expanding its official television audience measurement to include data… Continue reading TV MARKET HAS EXTENDED DATA ON OUT-OF-HOME VIEWING

CZECHS MAINLY WANT TO WATCH THE WINTER OLYMPICS ON TELEVISION, WITH ICE HOCKEY AND BIATHLON PROVING MOST POPULAR

30. 1. 2026 Czechs want to watch the Winter Olympics mainly on television, with younger people preferring social networks and streams more than older people, according to research by ResSolution Group for MediaGuru.cz. Television remains the main medium for watching the upcoming Winter Olympics in Milan and Cortina among Czech viewers. According to research by ResSolution Group for… Continue reading CZECHS MAINLY WANT TO WATCH THE WINTER OLYMPICS ON TELEVISION, WITH ICE HOCKEY AND BIATHLON PROVING MOST POPULAR

PRIMA+ NEARLY DOUBLED ITS VIEWERSHIP LAST YEAR, DRIVEN BY REALITY SHOW ZRÁDCI

7. 1. 2026 The prima+ video platform recorded 200 million video views last year. This is almost double the number compared to the previous year. The reality show Zrádci (The Traitors) attracted the most viewers. The prima+  streaming platform almost doubled its number of views last year . According to an official statement by the operating company FTV… Continue reading PRIMA+ NEARLY DOUBLED ITS VIEWERSHIP LAST YEAR, DRIVEN BY REALITY SHOW ZRÁDCI

THU IN 2025, DESPITE THE DECLINE, DEFENDED ITS LEADERSHIP, GREW NOVA

5. 1. 2026 The ranking of TV groups by share of viewership did not change last year. Despite the decrease in the share, Czech Television defended its top position in audience group 15. In prime-time and in younger audience groups, the Nova group won. CNN Prima News recorded the highest growth of all stations. Czech Television remained the… Continue reading THU IN 2025, DESPITE THE DECLINE, DEFENDED ITS LEADERSHIP, GREW NOVA

CNN PRIMA NEWS GREW THE MOST OF THEMATIC STATIONS LAST YEAR

5. 1. 2026 Political events, both domestic and international, and social developments were reflected in the growth of news TV stations’ ratings last year. News TV stations gained the most of all thematic TV stations last year. CNN Prima News posted the highest share growth in 2025, according to ATO-Nielsen data. Its share increased by 0.64 percentage points… Continue reading CNN PRIMA NEWS GREW THE MOST OF THEMATIC STATIONS LAST YEAR

THE MOST WATCHED SHOW ON NOVA.CZ IS LOVE ISLAND

2. 1. 2026 On the Nova.cz website, they accounted for more than a third of all reality show views last year. Of these, Love Island is the most watched, followed by Bachelor. Video content on the Nova Group’ s online platforms reached hundreds of millions of views during 2025. A total of 72.46 million video views were recorded… Continue reading THE MOST WATCHED SHOW ON NOVA.CZ IS LOVE ISLAND

CHRISTMAS 2025 BROADCAST FOR ČT, THE MOST WATCHED PROGRAMME WAS THE FAIRY TALE ZÁHADA STRAŠIDELNÉHO ZÁMKU

30. 12. 2025 The most watched TV group during this year’s Christmas holidays was again Czech Television. The new fairy tale The Mystery of the Haunted Castle attracted the most viewers. Czech Television’s new Christmas Eve fairy tale Záhada strašidelného zámku became the most watched programme on Czech screens this Christmas. In total, including delayed viewing and PC viewing,… Continue reading CHRISTMAS 2025 BROADCAST FOR ČT, THE MOST WATCHED PROGRAMME WAS THE FAIRY TALE ZÁHADA STRAŠIDELNÉHO ZÁMKU

FOOTBALL CHANCE LEAGUE VIEWERSHIP ON ONEPLAY IS HIGHER AGAIN THIS YEAR

23. 12. 2025 The Chance League’s viewership grew significantly in the fall, with attendance among the highest ever. The autumn season of the Chance League confirmed the growing interest of fans in the domestic competition, according to data from the League Football Association (LFA). Viewership of league matches on Oneplay Sport rose 23 per cent year-on-year, the most… Continue reading FOOTBALL CHANCE LEAGUE VIEWERSHIP ON ONEPLAY IS HIGHER AGAIN THIS YEAR

STREAMING HAS NOT REPLACED TELEVISION, VIEWERS COMBINE THE PLATFORMS

17. 12. 2025 Atmedia Index research shows that Czechs aged 15-69 are increasingly combining TV viewing with streaming services. Pure streaming viewers are a minority and platform connectivity is now a key factor. The range of video content is wider than ever before, but viewing time remains limited. The latest Atmedia Index research, conducted by Atmedia, therefore examined… Continue reading STREAMING HAS NOT REPLACED TELEVISION, VIEWERS COMBINE THE PLATFORMS

CZECH TV MAINTAINED ITS LEAD IN NOVEMBER, IMPROVED ITS PRIMA

10. 12. 2025 Czech Television remained narrowly in the lead in November, Prima improved and Nova maintained its lead in prime time and younger audience groups. The share of the main TV groups in full-time viewing in November 2025 developed differently year-on-year by audience target group. In the universal 15+  target group, Czech Television retained the largest share… Continue reading CZECH TV MAINTAINED ITS LEAD IN NOVEMBER, IMPROVED ITS PRIMA

REALITY SHOW ZRÁDCI BRINGS IN SIX TIMES MORE PAYING USERS THAN OTHER SHOWS

25. 11. 2025 Prima is building a multimedia ecosystem. Reality show Zrádci is pulling in the young and bringing paying viewers to Prima , came from the mouth of executive director Lukáš Kubát at Forum Media. The reality show Zrádci is an example of how a multimedia strategy can work, according to Prima Group’s new CEO Lukáš Kubát.… Continue reading REALITY SHOW ZRÁDCI BRINGS IN SIX TIMES MORE PAYING USERS THAN OTHER SHOWS

TV MEASUREMENT OUTSIDE THE HOME IS BEFORE THE START, IT CAN INCREASE THE RATING EVEN BY 10%

21. 11. 2025 From February 2026, data on TV viewing outside the home will be integrated into TV viewing and video content measurement. This could increase overall TV viewing by up to 10% in some target groups. The ReDam project, which is the first to systematically measure out-of-home TV viewership in the Czech Republic, is entering its final… Continue reading TV MEASUREMENT OUTSIDE THE HOME IS BEFORE THE START, IT CAN INCREASE THE RATING EVEN BY 10%