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VOYO NOT PLANNING TO JOIN A PRICE WAR OR INTRODUCE ADS
3. 6. 2022 | 5 min read Paid video service Voyo will not participate in a price war with foreign VOD services, neither does it plan to introduce ads. It was announced at the Digimedia conference.
THE WORLD BEHIND THE RED BUTTON: WE CAN HARDLY IMAGINE TELEVISION WITHOUT HBBTV TODAY
1. 6. 2022 | 15 min read Czechs are not the only ones discovering the TV world behind the red button. HbbTV has come a long way since its launch in 2011 and has rightfully become one of the most dynamically evolving global TV technologies of today. It is popular with TV stations, viewers and advertisers all over the world - demand from all parties is rising and the already wide range of options is expanding accordingly. It is because HbbTV combines the biggest advantages of TV and the internet: a wealth of quality content intended for the big screen and unlimited access in terms of space and time. What are the opportunities hidden behind the red button?
NOVA AND MARKÍZA OPEN CME CONTENT ACADEMY PROGRAMME
17. 5. 2022 | 2 min read TV Nova and TV Markíza are opening a two-year study programme to prepare candidates to work with the CME TV group.
ASSOCIATION OF COMMERCIAL TELEVISION CELEBRATES FIVE YEARS AND BRINGS A LOT OF NEWS
12. 5. 2022 | 3 min read This spring marks the fifth anniversary of the Association of Commercial Television whose founding members are the Nova, Prima and Óčko TV groups. During its existence, AKTV has been actively involved in the TV industry and legislative processes and has become a respected stakeholder. To support its marketing activities, it has launched a B2B brand and industry website ScreenVoice, and on the occasion of its 5th anniversary, its visual identity has been refreshed.
NOVA EXPANDS SOCIAL NETWORKS TO HBBTV, LAUNCHES SOCIAL TV
11. 5. 2022 | 2 min read Nova Group is launching Social TV, a hybrid broadcasting (HbbTV) app that extends its red button services.
NOVA WILL DEPLOY THE SHOW LEGO MASTERS TO PRIME-TIME FROM JUNE
9. 5. 2022 | 2 min read The TV format, which was directly co-created by the Lego brand, will be aired by Nova in primetime on Sundays in June.
GROWTH BROUGHT PRIMA TO THE TOP IN PRIME-TIME
5. 5. 2022 | 2 min read Czech TV's stations remained the strongest domestic TV group in April in the over-15 general audience. Prima improved the most year-on-year, mainly thanks to its thematic channels.
BIOPARTY ZEMANKA CAMPAIGNS ON TV FOR THE FIRST TIME
4. 5. 2022 | 1 min read Founder Jan Zeman became the face of the first television campaign of the Zemanek Brickworks.
TV NOVA RECEIVES OFFICIAL SUSTAINABLE PRODUCTION CERTIFICATIONS
2. 5. 2022 | 4 min read Two projects of TV Nova have received official sustainable production certifications from the British Albert platform. The first one is a new series Mimořádné intelektové nadání (m.i.n.) directed by Marek Najbrt and Tomáš Pavlíček. the latter awarded project is the original sketch show První dobrá conducted by Vincent Navrátil. TV Nova has become the first TV company in Central and Eastern Europe certified for sustainable production. “The health of our planet and the climate change is one of the biggest stories of our time. As a broadcaster we can make the greatest impact in this respect through our content and inspiration provided to our viewers. However, we consider it no less important to clean up our act and minimise our carbon footprint,” says Hana de Goeij, head of sustainable production and content of TV Nova. Sustainable film making aims at reducing the carbon footprint and offsetting the remaining emissions, i.e. providing financial support to projects that deliberately reduce the amount of carbon dioxide in the atmosphere.
VOYO WANTS TO BE PART OF THE BIG THREE. WE ARE ALREADY NUMBER TWO IN THE MARKET, SAYS DANIEL GRUNT
27. 4. 2022 | 17 min read Nova TV has already succeeded in beating HBO Max in the number of subscribers to its video service Voyo. It is the second strongest streaming service in the Czech Republic and Slovakia.
NOVA PREPARING A DAILY SOAP ABOUT YOUNG PEOPLE FOR VOYO
26. 4. 2022 | 2 min read Nova TV is filming a daily soap opera for its Voyo video portal about a group of young people living in a large apartment in Prague. It is based on the German format Berlin – Tag & Nacht that has been produced by RTL since 2011. "The daily series will provide a realistic view of a group of young people living in a large apartment in the centre of Prague. The occupants deal with their everyday joys, worries, loves and disappointments just like most other people. All sorts of relationships develop between them - friendship, love, but also intrigues or even hatred. The project is exceptional in terms of production because all roles in the series are cast exclusively with non-actors who have zero experience in front of the camera," TV Nova announced.
HBBTV SYMPOSIUM AND AWARDS 2022 CALLS FOR SPONSORS
26. 4. 2022 | 4 min read The 10th HbbTV Symposium and Awards on November 9-10, 2022 in Prague, Czech Republic, will provide a unique platform to target top-level executives of the global connected TV industry with commercial and promotional activities. The HbbTV Association, which co-hosts the in-person event with the Czech Association of Commercial Television (AKTV), has compiled several attractive sponsorship packages.
CZECH TV GRP VOLUME ALMOST UNCHANGED
25. 4. 2022 | 1 min read For the first quarter of this year, the volume of TV advertising GRPs was almost unchanged compared to the same period last year.
VOYO DOES NOT TARGET YOUNG PEOPLE. WE ARE ALL ABOUT FAMILIES, SAYS DANIEL GRUNT
20. 4. 2022 | 19 min read Nova TV’s Voyo video service experienced an exceptionally successful year. At the beginning of 2021, it announced an ambitious plan to attract a million customers within five years. At that time, Nova only had about 60 thousand customers in the Czech Republic and Slovakia. It surpassed its annual goal in the autumn and now the number of users exceeds 350 thousand. By the way, it is more than the global player HBO Max has in the Czech Republic.
DUŠAN ŠVALEK IS CHIEF OPERATING OFFICER OF CME, MOTHER OF TV NOVA
4. 4. 2022 | 2 min read He is responsible for CME's transformation strategy with a focus on building a business-to-consumer model.
THE GROWTH OF TV ADVERTISING DEMAND IN CR CONTINUES
28. 3. 2022 | 3 min read The TV advertising market in the Czech Republic continues to grow in the first months of this year and the increased demand for TV advertising space persists.
THE NOVA GROUP HAS LAUNCHED TN LIVE AND NOVA LADY STATION IN THE HBBTV ENVIRONMENT
25. 3. 2022 | 2 min read Nova Group has come up with the launch of TN Live under the red button (in the HbbTV environment) in connection with the war in Ukraine. Viewers will now also find Nova Lady there. This station is on the Nova Group's offer from autumn 2021.
NOVA EXTENDS TV NEWS FOOTAGE, INCLUDES UKRAINIAN BROADCASTS
9. 3. 2022 | 3 min read TV Nova is expanding the space for news coverage from Ukraine. It has also extended the footage of several of its programmes and included Ukrainian TV broadcasts on the web.
