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GROWTH BROUGHT PRIMA TO THE TOP IN PRIME-TIME
5. 5. 2022 | 2 min read Czech TV's stations remained the strongest domestic TV group in April in the over-15 general audience. Prima improved the most year-on-year, mainly thanks to its thematic channels.
BIOPARTY ZEMANKA CAMPAIGNS ON TV FOR THE FIRST TIME
4. 5. 2022 | 1 min read Founder Jan Zeman became the face of the first television campaign of the Zemanek Brickworks.
TV NOVA RECEIVES OFFICIAL SUSTAINABLE PRODUCTION CERTIFICATIONS
2. 5. 2022 | 4 min read Two projects of TV Nova have received official sustainable production certifications from the British Albert platform. The first one is a new series Mimořádné intelektové nadání (m.i.n.) directed by Marek Najbrt and Tomáš Pavlíček. the latter awarded project is the original sketch show První dobrá conducted by Vincent Navrátil. TV Nova has become the first TV company in Central and Eastern Europe certified for sustainable production. “The health of our planet and the climate change is one of the biggest stories of our time. As a broadcaster we can make the greatest impact in this respect through our content and inspiration provided to our viewers. However, we consider it no less important to clean up our act and minimise our carbon footprint,” says Hana de Goeij, head of sustainable production and content of TV Nova. Sustainable film making aims at reducing the carbon footprint and offsetting the remaining emissions, i.e. providing financial support to projects that deliberately reduce the amount of carbon dioxide in the atmosphere.
VOYO WANTS TO BE PART OF THE BIG THREE. WE ARE ALREADY NUMBER TWO IN THE MARKET, SAYS DANIEL GRUNT
27. 4. 2022 | 17 min read Nova TV has already succeeded in beating HBO Max in the number of subscribers to its video service Voyo. It is the second strongest streaming service in the Czech Republic and Slovakia.
NOVA PREPARING A DAILY SOAP ABOUT YOUNG PEOPLE FOR VOYO
26. 4. 2022 | 2 min read Nova TV is filming a daily soap opera for its Voyo video portal about a group of young people living in a large apartment in Prague. It is based on the German format Berlin – Tag & Nacht that has been produced by RTL since 2011. "The daily series will provide a realistic view of a group of young people living in a large apartment in the centre of Prague. The occupants deal with their everyday joys, worries, loves and disappointments just like most other people. All sorts of relationships develop between them - friendship, love, but also intrigues or even hatred. The project is exceptional in terms of production because all roles in the series are cast exclusively with non-actors who have zero experience in front of the camera," TV Nova announced.
HBBTV SYMPOSIUM AND AWARDS 2022 CALLS FOR SPONSORS
26. 4. 2022 | 4 min read The 10th HbbTV Symposium and Awards on November 9-10, 2022 in Prague, Czech Republic, will provide a unique platform to target top-level executives of the global connected TV industry with commercial and promotional activities. The HbbTV Association, which co-hosts the in-person event with the Czech Association of Commercial Television (AKTV), has compiled several attractive sponsorship packages.
CZECH TV GRP VOLUME ALMOST UNCHANGED
25. 4. 2022 | 1 min read For the first quarter of this year, the volume of TV advertising GRPs was almost unchanged compared to the same period last year.
VOYO DOES NOT TARGET YOUNG PEOPLE. WE ARE ALL ABOUT FAMILIES, SAYS DANIEL GRUNT
20. 4. 2022 | 19 min read Nova TV’s Voyo video service experienced an exceptionally successful year. At the beginning of 2021, it announced an ambitious plan to attract a million customers within five years. At that time, Nova only had about 60 thousand customers in the Czech Republic and Slovakia. It surpassed its annual goal in the autumn and now the number of users exceeds 350 thousand. By the way, it is more than the global player HBO Max has in the Czech Republic.
DUŠAN ŠVALEK IS CHIEF OPERATING OFFICER OF CME, MOTHER OF TV NOVA
4. 4. 2022 | 2 min read He is responsible for CME's transformation strategy with a focus on building a business-to-consumer model.
THE GROWTH OF TV ADVERTISING DEMAND IN CR CONTINUES
28. 3. 2022 | 3 min read The TV advertising market in the Czech Republic continues to grow in the first months of this year and the increased demand for TV advertising space persists.
THE NOVA GROUP HAS LAUNCHED TN LIVE AND NOVA LADY STATION IN THE HBBTV ENVIRONMENT
25. 3. 2022 | 2 min read Nova Group has come up with the launch of TN Live under the red button (in the HbbTV environment) in connection with the war in Ukraine. Viewers will now also find Nova Lady there. This station is on the Nova Group's offer from autumn 2021.
NOVA EXTENDS TV NEWS FOOTAGE, INCLUDES UKRAINIAN BROADCASTS
9. 3. 2022 | 3 min read TV Nova is expanding the space for news coverage from Ukraine. It has also extended the footage of several of its programmes and included Ukrainian TV broadcasts on the web.
OPERATORS AND TV NOVA WANT TO TACKLE “AD SKIPPING” TOGETHER
23. 2. 2022 | 5 min read IPTV operators consider it necessary that the change in the offer relating to skipping ads in the backview is discussed in the light of customer needs and that the discussion takes place across the market. TV Nova agrees with this.
INTERNET VIDEO VIEWING “SKYROCKETING” IN THE CZECH REPUBLIC
22. 2. 2022 | 2 min read Internet video viewing “skyrocketing” in the czech republic according to the national transmission company CRa.
TOP MEDIA: NOVA STILL HAS THE HIGHEST REVENUE, SEZNAM.CZ THE HIGHEST PROFIT
21. 2. 2022 | 2 min read TV Nova tops the ranking of media companies operating in the Czech Republic in terms of revenue, Seznam in terms of profit.
ABOUT A TENTH OF CZECHS WATCH TV SERIES PREVIEWS ON THE WEB
15. 2. 2022 | 3 min read The option to watch TV series previews on online platforms has been used by 9 % of the Czech internet population over 15 years old, according to research by Nielsen Admosphere.
VOYO HAS ALREADY OVERTAKEN HBO AND IS CATCHING UP WITH NETFLIX. WE ARE INVESTING AND GROWING FASTER THAN EXPECTED, SAYS NOVA’S DIGITAL BRAIN
11. 2. 2022 | 14 min read The fairy tale of Cinderella who turns into a princess may have its reflection in the business world. The grimy beauty could be called Voyo. Nova TV established its video library in 2012 but forgot about it for many years. And now? It is the epicentre of digital transformation of the Czech commercial number one. Last year, it attracted hundreds of paying subscribers and is catching up with Netflix. Its head Daniel Grunt would also like to repeat another famous story - the one about Seznam and Google, just in a streaming setting.
CZECHS AND ADVERTISING 2022: ADVERTISING SATURATION ON SOCIAL MEDIA IS GROWING
4. 2. 2022 | 5 min read Czech users' sense of oversaturation from the level of advertising on social networks is increasing. This is especially true for Facebook and YouTube, the Czechs and Advertising 2022 study found.
