GOLDEN DRUM: VANIK AND SANTARIUS FROM SAATCHI & SAATCHI TAKE GOLD

15. 10. 2025 | 2 min read This year's winners at the Portorož Advertising Festival in the Young Drummers category were Czech talents Joanna Santarius and Vojtěch Vaník from Saatchi & Saatchi Prague.

ONEPLAY PREPARES VIEWERS FOR THE ARRIVAL OF NOVA KRIMI

12. 10. 2025 | 2 min read Nova is rebranding its thematic channel Nova Gold to Nova Krimi from November. Before the launch, it is using its online platform Oneplay to promote and prepare viewers for the launch of the new project.

THE START OF NAKED ATTRACTION BROUGHT TV ÓČKO AN ABOVE AVERAGE SHARE

9. 10. 2025 | 1 min read On Wednesday evening, Óčko TV launched the domestic edition of the dating reality show Naked Attraction.

NOVA BUYS O2 TV WITH CHANNELS ONEPLAY SPORT AND PREMIER SPORT

9. 10. 2025 | 2 min read The RRTV agrees that TV Nova should acquire a 100% stake in O2 TV. This consolidates the sports channels under PPF.

CONSUMERS PLAN TO SHOP — AND CELEBRATE HOLIDAYS — DESPITE ECONOMIC GLOOM

8. 10. 2025 | 2 min read Even with tariffs, inflation fatigue, and nonstop economic anxiety, Americans are still determined to make this a merry holiday season. ICSC, formerly the International Council of Shopping Centers, forecasts retail sales will climb 3.5% to 4% from October through December, pushing total spending past $1.7 trillion.

PRIMA HAS UNIFIED THE TV PROGRAMME IN THE VIDEO LIBRARY AND HBBTV

7. 10. 2025 | 2 min read Since October, the Prima Group has unified the form of its TV programme available on the HbbTV platform with the version used by users and subscribers of the prima+ video library. One of the innovations is, for example, the colour differentiation of the programmes.

THE UNLIKELY RETAILERS WINNING HALLOWEEN

7. 10. 2025 | 7 min read Consumers are expecting higher prices this year, but that’s not deterring them from spending on the holiday.

HBBTV UNVEILS JURY FOR HBBTV AWARDS 2025

6. 10. 2025 | 3 min read The HbbTV Association, a global initiative dedicated to providing open standards for the delivery of advanced interactive TV services through broadcast and broadband networks for connected TV sets and set-top boxes, is pleased to announce that the jury has been appointed for the HbbTV Awards 2025.

TV SEPTEMBER WAS WON BY NOVA, THE SHOW OF THE MONTH OCTOPUS

6. 10. 2025 | 3 min read In September, the Nova TV group recorded the highest audience shares in all critical audience groups.

FEWER ONLINE ADS ARE GOOD FOR EVERYONE, SAYS THE GUARDIAN

6. 10. 2025 | 3 min read Publishers can build reader trust and satisfaction for themselves and favourability for brands if they show fewer online ads, according to the Guardian.

ELECTIONS ON ČT, CNN PRIMA NEWS AND TV NOVA REACHED OVER THREE MILLION PEOPLE

5. 10. 2025 | 2 min read Saturday's election telecasts on the three domestic television stations were watched by 3.3 million viewers over the age of 15.

ELECTION TV BROADCAST WILL START ON SATURDAY MORNING AND WILL LAST UNTIL MIDNIGHT

3. 10. 2025 | 5 min read Domestic television news stations will be following the election day from the morning. CNN Prima News will begin its election coverage at 8:00 am, CT24 at 9:00 am and TV Nova at 1:45 pm.

ONEPLAY LURES NEW CUSTOMERS TO HBO MAX FOR A FREE MONTH

2. 10. 2025 | 2 min read O2 will also provide customers with a premium HBO Max channel for a one-month trial with every new Oneplay tariff plan ordered from the operator.

GEN AI CREATIVE FINDS GROWING ACCEPTANCE

1. 10. 2025 | 3 min read The use of Gen AI in advertising is growing as attitudes shift across clients, creatives and consumers, but greater openness to the tech doesn’t mean there won’t be strings attached. What’s happening

CONTENT-BASED ‘CONTEXTUAL’ ADS SCORE LOW VS. AUDIENCE TARGETING: SURVEY

1. 10. 2025 | 2 min read Content-based "contextual" advertising continues to essentially get a thumbs down from brands -- especially when it comes to media buys on connected TV (CTV) platforms, according to a recent Gracenote survey.

FLEMA: GRAND PRIX GOES TO THE SLOVAK CAMPAIGN FOR THE REALITY SHOW PIT OF LIONS

1. 10. 2025 | 6 min read The Flema Innovative Media Usage Competition gave away its prizes. This year, it introduced new categories and looked primarily at campaign objectives and their boldness.

THE LAST PRE-ELECTION WEEK WILL START WITH A SUPERDEBATE ON SUNDAY NIGHT ON CZECH TELEVISION

28. 9. 2025 | 2 min read From 28 September to 3 October, the main Czech television stations will offer viewers a series of major pre-election debates.

THE WINNER OF THE SERIAL KILLER FESTIVAL IS THE ONEPLAY SERIES MONYOVÁ

27. 9. 2025 | 4 min read The eighth edition of the Serial Killer TV Festival, which focuses on European series production, once again presented the award to the best TV series of Central and Eastern Europe. The best short series was also awarded.