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ADC CZECH AWARDS: GRAND PRIX FOR KITKAT PHONE BREAK CAMPAIGN
29. 4. 2026 | 3 min read The Grand Prix at this year’s ADC Czech Creative Awards went to the “KitKat Phone Break” campaign by VML Prague.
THE ASSOCIATION OF COMMERCIAL TELEVISIONS HAS ENTERED ITS TENTH YEAR OF EXISTENCE; MAREK SINGER REMAINS AS PRESIDENT
28. 4. 2026 | 3 min read This spring marked the ninth anniversary of the Association of Commercial Television, which, during its existence, has become a respected voice for commercial broadcasters and a reliable partner in both professional and legislative debates. The AKTV continues to participate in key legislative processes that affect the operations of commercial television, is actively involved in the fight against internet piracy, and promotes awareness of television as a trustworthy and effective advertising medium. Marek Singer remains at the helm of the Association of Commercial Television, which brings together the Nova, Prima and Óčko television groups, for another year.
CNN DESCRIBES ITS PARTNERSHIP WITH PRIMA AS ONE OF ITS MOST SUCCESSFUL
27. 4. 2026 | 2 min read Wallid Chamak, a representative of CNN International Commercial, described CNN Prima News as one of the most successful projects in the field of international cooperation.
THE ADC CZECH CREATIVE AWARDS COMPETITION HAS ANNOUNCED ITS FINALISTS
24. 4. 2026 | 2 min read Out of 257 entries, 120 have made it onto the shortlist for this year’s ADC Czech Creative Awards.
TV NOVA IS MERGING WITH O2 TV, WHICH WILL CEASE TO EXIST AFTER THE MERGER
23. 4. 2026 | 2 min read The Council for Radio and Television Broadcasting (RRTV) has approved the merger of TV Nova and O2 TV. As a result of the merger, O2 TV will cease to exist and its activities and liabilities will be taken over by TV Nova, which will also make changes to its ownership and capital structure.
THE PROBLEM WITH MUCH AI-POWERED ADVERTISING IS THAT IT’S MEANINGLESS
21. 4. 2026 | 6 min read Audiences aren’t tired of advertising. They’re tired of low-value, repetitive, over-personalized noise that constantly demands something from them – and AI is turning up the volume.
CANNES LIONS ANNOUNCES ITS 2026 PROGRAMME
21. 4. 2026 | 6 min read Oprah Winfrey is honoured as the 2026 Cannes LionHeart. A global line-up of creative legends, innovators and cultural voices will take to the stage including Stella McCartney, Patagonia and Google DeepMind.
SNEAKER AND HEEL EMOJIS ARE FUELING THE RISE OF ‘VIBE SHOPPING’
21. 4. 2026 | 3 min read As footwear shoppers move away from rigid keywords, new Fast Simon data points to a more visual, mood-driven way of searching online.
14TH HBBTV SYMPOSIUM AND AWARDS TO TAKE PLACE ON 18-19 NOVEMBER 2026 IN BARCELONA, SPAIN
20. 4. 2026 | 3 min read The HbbTV Association is pleased to announce that the 14th HbbTV Symposium and Awards will be held on 18-19 November 2026 in Barcelona, Spain. This year’s edition of the connected TV industry’s leading annual summit will take place at the Catalonia Barcelona Plaza, a landmark four-star hotel and conference venue situated directly on Plaça d’Espanya. The event will be co-hosted with 3Cat, Catalonia’s public broadcaster.
THE FIRST BANS ON ADVERTISING FOR ‘LESS HEALTHY’ FOODS. WHAT DID THEY COVER?
18. 4. 2026 | 3 min read Stricter rules on advertising less healthy foods came into force in the UK in 2026. The regulator’s initial decisions suggest that the key factor is the identifiability of specific products.
THE CZECHS HAVE FIVE NOMINATIONS AT THE SABRE AWARDS
17. 4. 2026 | 1 min read The ‘Little Superheroes’ campaign by the organisation Pod svícnem has three nominations in the SABRE Awards finals, whilst Grayling has two.
ONEPLAY CUSTOMERS CAN TRY HBO MAX FOR FREE IN APRIL
16. 4. 2026 | 2 min read O2 has launched a special offer for Oneplay customers. Throughout April, they can activate HBO Maxfor a one-month trial.
ONEPLAY JOINS PPF’S UNITY LOYALTY PLATFORM
15. 4. 2026 | 2 min read From 20 May, the PPF Group’s ecosystem of benefits will also be extended to Nova Group customers who use the Oneplay service.
NOVA IS LOOKING FOR TALENTS. APPLY TO STUDY AT THE CME CONTENT ACADEMY
14. 4. 2026 | 3 min read TV Nova and FAMU are jointly launching the next academic year of the CME Content Academy, a unique one-year educational programme featuring intensive practical experience in television. Applications are open to graduates of bachelor’s and master’s degree programmes in film production who see their future in the world of television. Applications are being accepted from 1 to 31 May 2026.
NOVA IS SENDING THE POLICIE MODRAVA SERIES AGAINST POLABÍ AND WILL ALSO BE DEPLOYING THE JITŘNÍ ZÁŘE SERIES
14. 4. 2026 | 2 min read The Nova television group will be revamping its prime-time linear programming in May, both on weekdays and at weekends.
RIVAL BROADCASTERS PRIMA AND NOVA HAVE JOINED FORCES TO SPEAK OUT AGAINST ONLINE HATES
13. 4. 2026 | 2 min read Rival broadcaster Prima has joined TV Nova’s campaign to combat hate speech on social media.
CNN PRIMA NEWS WILL BROADCAST A SPECIAL REPORT ON THE HUNGARIAN ELECTIONS ON SUNDAY
10. 4. 2026 | 2 min read CNN Prima Newswill broadcast a special election coverage programme on Sunday evening covering the Hungarian parliamentary elections.
ADVERTISERS MUST ALSO FOCUS ON CONNECTED TV
10. 4. 2026 | 3 min read Smart TV is experiencing growth in the Czech Republic, with a million new viewers added between 2020 and 2022 alone, says Vojtěch Lambert, head of the LCG New Media agency.
