TV NOVA TO LAUNCH A NEW STATION SOON

11. 1. 2022 | 2 min read The family of TV channels of the Nova group will expand to include another programme, which will be focused on sports again. CME’s CEO, Didier Stoessel, confirmed that in an interview for Forbes. Nova Sport 5 is going to be launched “soon”, he said. “Sport will play a bigger and bigger role. What it has in common with the news is that it is usually watched live. Sport is going to grow and that is why we are investing so much in it. We have four sports channels and Nova Sport 5 will join them soon. The third issue will be a total increase in video content consumption,” said the manager in the interview.

TV SPRING STARTS, PRIMA AND NOVA TO LAUNCH NEW SHOWS

10. 1. 2022 | 3 min read The commercial rivals Nova and Prima start the spring season, each with a new series and a new reality show.

DESPITE RIVALS, NETFLIX RETAINS ITS STREAMING DOMINANCE

3. 1. 2022 | 3 min read Future prognostications with regard to streaming platforms might not be the best exercise. Maybe we should look at the past -- the recent past.

CHRISTMAS IS AROUND THE CORNER, HOW TO TUNE IN? TOP 7 CHRISTMAS ANIMATED COMEDIES!

21. 12. 2021 | 3 min read Christmas is around the corner, so it's time to tune in to Christmas movies. To make sure they're not just any comedies, Óčko has selected seven of the best animated comedies that have the spirit of Christmas in them. Grinch The story is about a green Grinch who hates Christmas and who decides to steal Christmas from people. But even the mischievous and cynical Grinch discovers that not everything has to be bad about Christmas.

USA: LINEAR TV SEES SMALLER AUDIENCES BUT HIGHER CONSUMPTION

21. 12. 2021 | 2 min read SUMMARY

WHICH MEDIUM WAS THE BIG WINNER IN 2021?

21. 12. 2021 | 10 min read Advertising has been recovering from the pandemic, but which channel bounced back quickest and biggest this year?

MORE AND MORE CZECHS ARE WATCHING PAID STREAMS, BUT NOT EVERYONE IS PAYING FOR THEM

20. 12. 2021 | 3 min read Although more and more Czechs are using paid streaming services, not all people are actually paying for the content, notes Erika Luzsicza.

MEDIA INVESTMENTS SURPASSED LAST YEAR’S VOLUMES IN NOVEMBER

17. 12. 2021 | 1 min read In this year’s eleven months, all media types show higher volumes of ad investments than in the comparable period last year.

ANALYSIS: SVODS DRIVE CONTENT INTERNATIONALISATION

12. 12. 2021 | 2 min read Analysis from Ampere focuses on changes in the country of origin of the most popular titles on the SVoD platforms. Historically, US content has tended to dominate on the global stage, while in individual countries, local content has often held the balance of power. But this is beginning to change. In 2017, 15 per cent of the world’s 100 most popular titles were made outside the US. Today that figure has grown to 27 per cent.

EVERYTHING YOU NEED TO KNOW ABOUT THE 2021 CTV VIEWER

30. 11. 2021 | 1 min read The nature of how we watch TV is evolving. Accelerated by the pandemic, the new and fragmented viewership behaviors are becoming permanent habits. To understand how and why TV viewership is evolving, Samsung Ads Europe partnered with Ipsos, the leading market research agency, to dig deeper into key factors driving content consumption preferences today.

NOVA IS WORKING ON ANOTHER SERIES OF THE COOKING SHOW MASTERCHEF

26. 11. 2021 | 2 min read Nova is planning another series of the show Masterchef Czechia, casting is currently underway. The broadcast of this year’s series ended on Wednesday 24 November.

AKTV LAUNCHED A SPOT TO CELEBRATE THE 25TH WORLD TELEVISION DAY

22. 11. 2021 | 1 min read AKTV joined in the commemoration of World Television Day with a special spot.

IN OCTOBER, MEDIA AD INVESTMENTS WERE HIGHER THAN LAST YEAR

19. 11. 2021 | 2 min read The volume of monitored ad investments in the media was higher this October than in the same period last year.

WORLD TELEVISION DAY CELEBRATES TODAY’S TV AROUND THE GLOBE

19. 11. 2021 | 5 min read TV companies around the world celebrate World Television Day on 21 November to remind us of television’s continuous and profound transformation to become TV, a Total Video experience. As part of the annual United Nations initiative, a 30 second-spot will be broadcast and shared online worldwide as an invitation to discover it all.

INTEREST IN THE NEWS ON SMARTPHONES INCREASED IN THE CZECH REPUBLIC

18. 11. 2021 | 2 min read People’s interest in online news on mobile phones, tablets or e-readers has grown by nearly 20% over three years, according to the Media Project research data.

TV ADVERTISING DRIVES CHEAPER ONLINE JOURNEYS

16. 11. 2021 | 2 min read The pandemic has boosted online shopping and retail media but TV advertising retains a vital role for advertisers, according to new research.

MEDIA CLUB AND NOVA SHOW OFF THEIR OCTOBER PERFORMANCES

9. 11. 2021 | 3 min read Both czech major stations in the tv advertising market point to october's successes in their materials.

SMART TV OWNERS HAVE MONEY, STILL WATCH AVOD, STUDY FINDS

5. 11. 2021 | 2 min read Vizio and Magid said 55% of smart TV owners watch AVOD.