CME AND TV NOVA ANNOUNCE ORGANISATIONAL CHANGES TO SUPPORT GROWTH AND DIGITAL TRANSFORMATION

14. 12. 2022 The management of CME and TV Nova announce significant changes in the organisational structure of both companies. These changes are intended to further support not only the rapid growth of the group as a whole, but also its digital transformation.

TV NOVA IN SPRING: SERIES ZLATÁ LABUŤ, JEDNA RODINA OR ODZNAK VYSOČINA

7. 12. 2022 TV Nova has unveiled five series for its spring 2023 broadcast. Among them are series that are brand new and those that continue with new episodes.

TV GRP VOLUME STILL AT LAST YEAR’S LEVEL

7. 12. 2022 Czech TV stations delivered a comparable volume of in the first eleven months of this year as in the same period a year ago.

THE 15+ POSITIONS RATINGS ARE HELD BY NOVA AND PRIMA, ČT LEADS IN NOVEMBER

5. 12. 2022 Czech television is the strongest TV group in November in the universal audience over 15 years of age in terms of all-day viewership. The position of the commercial groups Prima and Nova is balanced in this audience category.

CANADA STUDY: INSPIRATION FOR BUYING CHRISTMAS PRESENTS IS DELIVERD FROM TV ADS

28. 11. 2022 Recent research realized by Cint has confirmed that 89% of people pay attention to Christmas adverts on TV, and a large nr of people also take inspiration from these adverts to buy Christmas presents.

BINANCE LAUNCHES ITS FIRST COMMERCIAL IN THE CZECH REPUBLIC, WITH RONALDO

28. 11. 2022 The TV commercial is another step for crypto exchange Binance to communicate to the public in the Czech Republic.

THE FESTIVE SEASON IN BRITISH RETAIL GOT OFF TO AN EARLY START THIS YEAR

25. 11. 2022 It´s Christmass already knocking on the door and the holiday season in british retail has started early this year. The cost of living crisis is forcing struggling shoppers to spread their Christmas shopping over a longer period and supermarkets are responding by deploying festive campaigns earlier.

PRIMA WILL AGAIN PRESENT A COMEDY AT HOME ON CHRISTMAS EVE

25. 11. 2022 The Christmas broadcast of television Prima is based on traditional programmes, on Christmas eve it will broadcast a comedy alone at home.

DEPLOYMENT OF HBBTV TARGETED ADVERTISING BOOSTED AT 2022 SYMPOSIUM

24. 11. 2022 Major industry players are taking action to firmly deploy the HbbTV specification for Targeted Advertising, HbbTV-TA, in the European market, opening possibilities for new monetisation opportunities for broadcasters, advertisers and manufacturers. This was one of the developments discussed at the 10th HbbTV Symposium and Awards 2022.

SMART TV USAGE GROWS IN CZECH REPUBLIC

23. 11. 2022 The share of Czech homes using a TV with an internet connection rose from 34% to 44% in the two years to June 30.

ATO: LOCAL TV SHOWS MAKE UP THE MAJORITY OF AUDIENCE SHARE

21. 11. 2022 According to ATO data released on the occasion of World Television Day the share of local TV programmes exceeds their share of airtime in viewership.

TV AROUND THE WORLD CELEBRATES THE POWER OF ATTENTION

21. 11. 2022 TV companies around the world celebrate World Television Day on 21 November to remind us of the attention-grabbing power that Total TV holds. As part of the annual United Nations initiative, a 30 second-spot will be broadcast and shared online worldwide.

LINEAR TV ADVERTISING CAN BE TARGETED AND PERSONALISED THANKS TO HBBTV

15. 11. 2022 HBBTV SOLUTIONS CAN BRING PERSONALISATION AND TARGETING TO LINEAR TV ADVERTISING. ONLINE VIDEO OPERATORS ARE SET TO EARN MORE THAN THREE TIMES THE REVENUE FROM ONLINE ADVERTISING THAN FROM ONLINE SUBSCRIPTION SALES WITHIN FIVE YEARS. THIS WAS ALSO DISCUSSED AT THE HBBTV SYMPOSIUM.

NOVA DEPLOYS THREE PEANUTS FOR CINDERELLA, VOYO KING OF ŠUMAVA AT CHRISTMAS

11. 11. 2022 The main Christmas fairy tale on TV Nova will be the fairy tale Three nuts for Cinderella. the video platform Voyo will premiere the miniseries King of Šumava.

WINNERS OF HBBTV AWARDS 2022 ANNOUNCED: TV NOVA WON TWO AWARDS

10. 11. 2022 The HbbTV Association, a global initiative dedicated to providing open standards for advanced interactive TV services through broadcast and broadband networks to connected TV sets and set-top boxes, has unveiled the winners of the HbbTV Awards 2022, showcasing and celebrating excellence in the HbbTV community.

HBBTV IS ACTIVELY USED BY ONE MILLION USERS, MOSTLY YOUNGER

9. 11. 2022 This week, Prague hosts international expert meeting on HbbTV broadcasting. The number of active HbbTV users in the Czech Republic is one million.

SYMPOSIUM HBBTV: NOVA AND PRIMA HAVE SHOWN WHAT THEY ARE ATTRACTING VIEWERS WITH UNDER THE RED BUTTON

9. 11. 2022 The tenth anniversary edition of the international conference HbbTV Symposium and Awards 2022 started on Wednesday 9th November in Prague. The morning session was dedicated to the partners of the event from the Czech Republic under the banner of the AKTV. HbbTV has already become an absolutely common part of the distribution mix for media groups Nova and Prima, enabling them to connect linear broadcasting and the online world.

NOVA, PRIMA AND OČKO MAKE AGREEMENT WITH HELLSHARE AND HELLSPY

9. 11. 2022 Television groups Nova, Prima and Óčko, through the Association of Commercial Television (AKTV), entered into a cooperation agreement with I&Q Group at the beginning of this autumn season, relating to content sharing platforms on the domains Hellshare.cz, Hellspy.cz and Hellspy.sk. This agreement, which is the first of its kind concluded between copyright holders and a repository, regulates the conditions for the application of automatic filters in content search and upload in relation to selected copyrighted works of commercial broadcasters.