PRIMA REVEALS NEWS FOR THE AUTUMN, WILL PRESENT THE SERIES ELIŠKA AND DAMIÁN

20. 6. 2023 The own romantic-historical series with fantasy elements is the first ever in the Prima Group's offer. It will be launched in autumn under the title Eliška a Damián.

TV PRIMA CELEBRATES 30 YEARS

20. 6. 2023 Exactly thirty years ago, on 20 June 1993, viewers in Prague and Central Bohemia could tune in to the first commercial television under the name FTV Premiéra.

BRANDING, MUSIC AND AVOIDING THE PERILS OF PURPOSE – CREATIVE EFFECTIVENESS UNPACKED

20. 6. 2023 The craft and conditions to drive greater creative effectiveness were explored by experts at an event hosted by TV marketing body Thinkbox.

VOYO CHANGES THE DAY FOR PLACING PREMIERE OF ORDINACE SERIES

19. 6. 2023 New episodes of the series Ordinace will air on Voyo on Mondays. The series continues on the pay video platform.

PRIMA IS FILMING SEVERAL NEW SERIES

17. 6. 2023 The Prima group has announced the filming of new comedy series Chataři ze Švihova (directed by M. Suchánek) and Zalez do spacáku (directed by J. Haluza).

DIGIMEDIA 2023: COMPLETE PRESENTATION FROM THE CONFERENCE

16. 6. 2023 Three sessions, 22 speakers, nine presentations. This was the 18th edition of the DIGIMEDIA 2023 conference, which took place this Wednesday in the Congress Hall of the Czech Television in Prague, Kavčí Hory. A complete overview of what was said at the conference was brought to you by televizniweb.cz

TV PRIMA HAS BOOKED A PLACE IN DVB-T2 FOR THREE MORE STATIONS

15. 6. 2023 Prima TV has booked positions for three more channels in the DVB-T2 Multiplex 22, including one in high definition. This was revealed at the Digimedia conference by Miloš Mastník, Director General of CRA.

PRIMA+ OVER SCHEDULE. VOYO IS NOT CONSIDERING A VERSION WITH ADVERTISING

15. 6. 2023 Both the Prima and Nova TV groups have praised the development of their video-on-demand services. They agree that they are achieving better results than they had planned before their launch.

BRANDZ: APPLE REMAINS THE MOST VALUABLE BRAND AHEAD OF GOOGLE

14. 6. 2023 Apple is the world's most valuable brand, according to the BrandZ 100 Most Valuable Brands in the World ranking compiled by research company Kantar.

TV NOVA NEWS LAUNCHED A CAMPAIGN WITH THE CLAIM “WE LIVE WITH YOU”

14. 6. 2023 For the ad spot, Televizní noviny uses real footage that editorial crews have shot in their work in the recent past, The faces of the newscast are also involved.

TV NOVA TO UPGRADE AVOD SERVICE

14. 6. 2023 The Czech national commercial broadcaster TV Nova is working on a new version of its AVOD service nova.cz that will be delivered via HbbTV.

AMENDMENT TO CZECH TELEVISION FINANCING WILL CAUSE IMBALANCES IN THE MARKET, ACCORDING TO NOVA AND PRIMA

13. 6. 2023 The main commercial players state that the increased TV fee together with the extension of its payment to include all users of ČT services instead of only those having a TV set would bring imbalance in the market.

EVOLUTION OF THE TV INDUSTRY: AN NEM SPEAKER PERSPECTIVE

10. 6. 2023 Four key speakers at NEM Dubrovnik 2023 have been asked how they see the evolution of the TV industry during the next 10 years.

NETFLIX’S ‘WEDNESDAY,’ HBO’S ‘THE LAST OF US’ ON YOUTUBE’S LIST OF TOP 10 ADS FOR 2023

9. 6. 2023 A Peacock ad starring Kevin Hart also made the cut, as did a star-studded spot for Bulgari featuring Zendaya and Anne Hathaway. What makes for a successful commercial on YouTube? It helps to be a streaming service.

PRIMA NEWS DIRECTOR ŠVEHLÁK, ŠTRUNC LEAVES

8. 6. 2023 Pavel Štrunc is leaving the management of Prima Group and CNN Prima News after less than three years. Martin Švehlák is the new director.

OMDIA RESEARCH: CEE FAST MARKET ON TRACK TO REACH $42M

5. 6. 2023 The Central and Eastern European market is on track to reach $42m in free ad-supported streaming tv (FAST) revenues by 2028 according to new research from Omdia.

TV IN CZECH REPUBLIC IN MAY: ČT LEADS, NOVA, LIST AND ATMEDIA GREW

5. 6. 2023 Czech Television's stations continued to record a market share of over 30% this May and achieved the highest market share in the universal group over 15 years of age.

ESG INITIATIVE CME CARES WILL BE LED BY SOŇA SCHWARZOVÁ AND HANA DE GOEIJ

31. 5. 2023 ESG, an initiative of the media company CME, which operates TV Nova and the Voyo video platform in the Czech Republic, will be led by Soňa Schwarzová and Hana de Goeij starting June under the brand CME CARES.