TV NOVA DIGITAL CHIEF LUCIE ORAVČÍKOVÁ ABOUT VOYO WITH ADS, HBBTV AND MANY MORE
19. 3. 2024 Last January, she took over the management of Nova’s digital activities, including the Voyo streaming service, from today’s CEO Daniel Grunt. At the same time, she also became head of digital at sister TV group Markíza in Slovakia. Lucie Oravčíková has been in charge of Voyo and Nova’s other digital activities since 2018 and was… Continue reading TV NOVA DIGITAL CHIEF LUCIE ORAVČÍKOVÁ ABOUT VOYO WITH ADS, HBBTV AND MANY MORE
SILVIA MAJESKÁ: AUDIENCES WANT TO WATCH GOOD STORIES AND NOVA HAS A LOT TO OFFER
5. 3. 2024 At the beginning of february, nova tv celebrated its 30th anniversary since it began broadcasting. On this occasion, the programming director, silvia majeská, who is in charge of both nova’s and the slovak markíza’s programming revealed in an interview whether the two tv stations can be connected, what viewers in the czech republic and slovakia… Continue reading SILVIA MAJESKÁ: AUDIENCES WANT TO WATCH GOOD STORIES AND NOVA HAS A LOT TO OFFER
JENNA STUDT FROM CRITICAL MASS: HOW CAN BRANDS EFFECTIVELY REACH GENERATION Z?
1. 3. 2024 In an interview with AdForum, Jenna Studt, “social strategy director” at Critical Mass, says employers and brands need to actively engage in culture, sustainability and social responsibility to reach Generation Z. Generation Z is redefining the world of content and communication as we know it through activism, authenticity and social media. Jenna Studt, “social strategy… Continue reading JENNA STUDT FROM CRITICAL MASS: HOW CAN BRANDS EFFECTIVELY REACH GENERATION Z?
THIS NIELSEN DATA SHOWS HOW THE WAY WE WATCH THE SUPER BOWL IS CHANGING
25. 2. 2024 Nielsen’s chief product officer talks about trends in NFL viewing. The Super Bowl continues to be one of the largest televised events of the year, but the way we tune in is rapidly shifting. Paramount+, which is streaming Super Bowl LVIII this year, is expecting to see record streaming numbers for the match between the… Continue reading THIS NIELSEN DATA SHOWS HOW THE WAY WE WATCH THE SUPER BOWL IS CHANGING
MAREK SINGER: AFTER A YEAR WITH PRIMA+ WE FINALLY KNOW HOW TO BUILD AND DIRECT VOD
19. 2. 2024 Despite unfavourable developments in the czech economy and czech macroeconomic data, major tv players report favourable development of their business, both in 2023 and according to the first forecasts for this year. “generally speaking, last year was a good year for the whole tv market. The interest in tv advertising continued, which is a key… Continue reading MAREK SINGER: AFTER A YEAR WITH PRIMA+ WE FINALLY KNOW HOW TO BUILD AND DIRECT VOD
MY PATH TO TV? A BOLD E-MAIL TO THE CEO, RECALLS THE HEAD OF NOVA’S PROGRAMMING, SILVIA MAJESKÁ
6. 2. 2024 When Nova TV started broadcasting, its current Programming Director, Silvia Majeská, was just nine years old. Slovakia had to wait two more years to launch commercial television and that’s why Silvia remembers better the start of Markíza. At the time, she had no idea that in a few years, she would write an e-mail from… Continue reading MY PATH TO TV? A BOLD E-MAIL TO THE CEO, RECALLS THE HEAD OF NOVA’S PROGRAMMING, SILVIA MAJESKÁ
DANIEL GRUNT: THE DEMAND FOR ADVERTISING ON NOVA DID NOT DECREASE AFTER THE PRICE INCREASE, QUITE THE OPPOSITE
6. 2. 2024 Advertising in linear broadcasting will continue to account for more than half of the Nova Group’s revenue in 2030, says TV Nova CEO Daniel Grunt in an interview published in the current issue of MAM 06/2024. He is in his first year at the helm of the Nova Group, which is now celebrating 30 years… Continue reading DANIEL GRUNT: THE DEMAND FOR ADVERTISING ON NOVA DID NOT DECREASE AFTER THE PRICE INCREASE, QUITE THE OPPOSITE
MEDIAR.CZ INTERVIEW: MICHAL REITLER
31. 1. 2024 In an interview with mediar.cz, Michal Reitler, head of content development at Voyo and TV Nova, explains how the TV content offer is compiled for Nova’s broadcasts or for the Voyo streaming platform. More on mediar.cz Source: mediar.cz
ALEX RUZEK: PRIMA WILL NOT GIVE UP ON LONG-RUNNING SERIES
29. 1. 2024 The programme pillars of the Prima group’s TV channels are well set, and we are not going to change them, says new Programming Director, Alex Ruzek, about the direction of Prima’s programme. Since last September, Alex Ruzek has taken over the management of the Prima TV group’s programming. She was in charge of the programming… Continue reading ALEX RUZEK: PRIMA WILL NOT GIVE UP ON LONG-RUNNING SERIES
MEDIAR.CZ: ŠTĚPÁN WOLDE – ÓČKO HAS CHANGED FROM MUSIC TELEVISION TO SOCIAL MEDIA
13. 12. 2023 Štěpán Wolde, the longest-serving CEO of TV Óčko, has been in the position for 12 years (Petr Dvořák has been at the helm of CT for the same length of time). Video once killed radio stars, but the 21-year-old Óčko – like other established TV stations – has not only resisted today’s streaming video platforms,… Continue reading MEDIAR.CZ: ŠTĚPÁN WOLDE – ÓČKO HAS CHANGED FROM MUSIC TELEVISION TO SOCIAL MEDIA
LET’S KEEP OUR FINGERS CROSSED, IT’S A STRANGE TIME, SAYS PRIMA GROUP’S CCO, VLADIMÍR POŘÍZEK
30. 11. 2023 Despite the global crises and mixed expectations, the advertising market grew moderately in 2023 in all media types, says Vladimir Pořízek, Prima group’s CCO. He also talks about how the warm autumn weather has affected the number of viewers in front of their screens or why tv stations have to increase the price of advertising.… Continue reading LET’S KEEP OUR FINGERS CROSSED, IT’S A STRANGE TIME, SAYS PRIMA GROUP’S CCO, VLADIMÍR POŘÍZEK
INCREASED TV FEES? I WOULD BUILD A NEW ČT1 WITH THAT MONEY, SAYS MAREK SINGER, PRIMA’S CEO
21. 11. 2023 It is an incredible sum of between CZK 1.5 and 2 billion a year, says the CEO of Prima Group, Marek Singer, about the new revenues for Česká televize (Czech Television) in the form of increased licence fees. And do shows like Stardance fulfil the public service role? We present an excerpt from an interview… Continue reading INCREASED TV FEES? I WOULD BUILD A NEW ČT1 WITH THAT MONEY, SAYS MAREK SINGER, PRIMA’S CEO
BREAKFAST WITH NOVA AND PRIMA. TV CEOS ON CZECHFLIX AND LICENCE FEES
2. 11. 2023 Two CEOs of billion-dollar media houses at the same table: the head of Nova, Daniel Grunt (right), and his counterpart from Prima, Marek Singer, care about your entertainment and agree that we are living in the golden age of TV. Only this acronym no longer stands for television but for total video. This meeting was… Continue reading BREAKFAST WITH NOVA AND PRIMA. TV CEOS ON CZECHFLIX AND LICENCE FEES
CZECHS LIKE CRIME SERIES AND GOOD STORIES, SAYS NOVA’S PROGRAMMING DIRECTOR
9. 10. 2023 The best time managers are mothers, laughs Silvia Majeská, mother of triplets and Programming Director of Nova and Markíza TV groups. What do the Czech viewers look like and what are they interested in? And what will Voyo focus on? Last year, Nova TV ranked first in the ratings for young viewers, but it has… Continue reading CZECHS LIKE CRIME SERIES AND GOOD STORIES, SAYS NOVA’S PROGRAMMING DIRECTOR
THE PROPOSAL TO INCREASE MONEY FOR ČT IS SHOCKING AND UNACCEPTABLE WITHOUT DISCUSSION
26. 9. 2023 The proposed major media amendment to provide more funding for ČT (Czech Television) and ČRO (Czech Radio) cannot be adopted without a discussion on the role of the public service. the discussion should have been held at the beginning of the preparation of the new legislation, says president of AKTV, Klára Brachtlová.
THE TV BATTLE WILL BE TOUGH AGAIN. PRIMA WILL EXPAND ITS PORTFOLIO
28. 8. 2023 Prima group CEO, Marek Singer, expects a fierce autumn battle between the top three TV networks. He also confirms that Prima is interested in expanding its portfolio. Prima TV Group would like to increase its share of the television market in the autumn, which is to be supported by its new autumn schedule. It rests… Continue reading THE TV BATTLE WILL BE TOUGH AGAIN. PRIMA WILL EXPAND ITS PORTFOLIO
THE MEDIA IS A SPEEDBOAT. OPPORTUNITY AHEAD IS HUGE, SAYS THE DEPUTY CEO OF CME
10. 8. 2023 Is media a field in decline? Few will refute that as forcefully as Dušan Švalek. The man who already largely runs the operations of CME, the multinational group that operates the Czech Republic’s most-watched commercial television and has huge plans for the Voyo video library. The movements he indicates with his hand are telling enough… Continue reading THE MEDIA IS A SPEEDBOAT. OPPORTUNITY AHEAD IS HUGE, SAYS THE DEPUTY CEO OF CME
PRIMA+ WILL ALSO OFFER SERIALS FROM CZECH TELEVISION, AMBULANCE OR MARIA THERESA, ANNOUNCES THE HEAD OF TV PRIMA
8. 8. 2023 The commercial television Prima has reached an agreement with the public Czech Television on the transfer of selected series from the Czech Television to its streaming platform prima+. “We have already negotiated a deal with Czech Television,” says Prima Group CEO Marek Singer in an interview with Médiář. He also explains his experience with the… Continue reading PRIMA+ WILL ALSO OFFER SERIALS FROM CZECH TELEVISION, AMBULANCE OR MARIA THERESA, ANNOUNCES THE HEAD OF TV PRIMA
