AD-SUPPORTED VOYO? DEFINITELY NOT THIS YEAR, SAYS NOVA’S DIGITAL DIRECTOR, LUCIE ORAVČÍKOVÁ

19. 3. 2024 | 16 min read Lucie Oravčíková took over the management of Nova’s digital activities , including the voyo streaming service last year, from today’s Nova CEO Daniel Grunt. At the same time, she became head of digital at a sister TV group Markíza in Slovakia.

SILVIA MAJESKÁ: AUDIENCES WANT TO WATCH GOOD STORIES AND NOVA HAS A LOT TO OFFER

5. 3. 2024 | 16 min read At the beginning of february, nova tv celebrated its 30th anniversary since it began broadcasting. On this occasion, the programming director, silvia majeská, who is in charge of both nova’s and the slovak markíza’s programming revealed in an interview whether the two tv stations can be connected, what viewers in the czech republic and slovakia want to watch and how she sees the future of nova.

JENNA STUDT FROM CRITICAL MASS: HOW CAN BRANDS EFFECTIVELY REACH GENERATION Z?

1. 3. 2024 | 5 min read In an interview with AdForum, Jenna Studt, "social strategy director" at Critical Mass, says employers and brands need to actively engage in culture, sustainability and social responsibility to reach Generation Z.

THIS NIELSEN DATA SHOWS HOW THE WAY WE WATCH THE SUPER BOWL IS CHANGING

25. 2. 2024 | 6 min read Nielsen’s chief product officer talks about trends in NFL viewing.

MY PATH TO TV? A BOLD E-MAIL TO THE CEO, RECALLS THE HEAD OF NOVA’S PROGRAMMING, SILVIA MAJESKÁ

6. 2. 2024 | 26 min read When Nova TV started broadcasting, its current Programming Director, Silvia Majeská, was just nine years old. Slovakia had to wait two more years to launch commercial television and that’s why Silvia remembers better the start of Markíza.

DANIEL GRUNT: THE DEMAND FOR ADVERTISING ON NOVA DID NOT DECREASE AFTER THE PRICE INCREASE, QUITE THE OPPOSITE

6. 2. 2024 | 2 min read Advertising in linear broadcasting will continue to account for more than half of the Nova Group's revenue in 2030, says TV Nova CEO Daniel Grunt in an interview published in the current issue of MAM 06/2024.

MEDIAR.CZ INTERVIEW: MICHAL REITLER

31. 1. 2024 | 1 min read In an interview with mediar.cz, Michal Reitler, head of content development at Voyo and TV Nova, explains how the TV content offer is compiled for Nova's broadcasts or for the Voyo streaming platform.

ALEX RUZEK: PRIMA WILL NOT GIVE UP ON LONG-RUNNING SERIES

29. 1. 2024 | 14 min read The programme pillars of the Prima group’s TV channels are well set, and we are not going to change them, says new Programming Director, Alex Ruzek, about the direction of Prima’s programme.

MEDIAR.CZ: ŠTĚPÁN WOLDE – ÓČKO HAS CHANGED FROM MUSIC TELEVISION TO SOCIAL MEDIA

13. 12. 2023 | 1 min read Štěpán Wolde, the longest-serving CEO of TV Óčko, has been in the position for 12 years (Petr Dvořák has been at the helm of CT for the same length of time).

LET’S KEEP OUR FINGERS CROSSED, IT’S A STRANGE TIME, SAYS PRIMA GROUP’S CCO, VLADIMÍR POŘÍZEK

30. 11. 2023 | 4 min read Despite the global crises and mixed expectations, the advertising market grew moderately in 2023 in all media types, says Vladimir Pořízek, Prima group’s CCO. He also talks about how the warm autumn weather has affected the number of viewers in front of their screens or why tv stations have to increase the price of advertising.

INCREASED TV FEES? I WOULD BUILD A NEW ČT1 WITH THAT MONEY, SAYS MAREK SINGER, PRIMA’S CEO

21. 11. 2023 It is an incredible sum of between CZK 1.5 and 2 billion a year, says the CEO of Prima Group, Marek Singer, about the new revenues for Česká televize (Czech Television) in the form of increased licence fees. And do shows like Stardance fulfil the public service role? We present an excerpt from an interview for the CNN Prima news magazine, which has been on newsstands since 13 November.scree

BREAKFAST WITH NOVA AND PRIMA. TV CEOS ON CZECHFLIX AND LICENCE FEES

2. 11. 2023 | 22 min read Two CEOs of billion-dollar media houses at the same table: the head of Nova, Daniel Grunt (right), and his counterpart from Prima, Marek Singer, care about your entertainment and agree that we are living in the golden age of TV. Only this acronym no longer stands for television but for total video.

CZECHS LIKE CRIME SERIES AND GOOD STORIES, SAYS NOVA’S PROGRAMMING DIRECTOR

9. 10. 2023 | 7 min read The best time managers are mothers, laughs Silvia Majeská, mother of triplets and Programming Director of Nova and Markíza TV groups. What do the Czech viewers look like and what are they interested in? And what will Voyo focus on?

THE PROPOSAL TO INCREASE MONEY FOR ČT IS SHOCKING AND UNACCEPTABLE WITHOUT DISCUSSION

26. 9. 2023 | 12 min read The proposed major media amendment to provide more funding for ČT (Czech Television) and ČRO (Czech Radio) cannot be adopted without a discussion on the role of the public service. the discussion should have been held at the beginning of the preparation of the new legislation, says president of AKTV, Klára Brachtlová.

THE TV BATTLE WILL BE TOUGH AGAIN. PRIMA WILL EXPAND ITS PORTFOLIO

28. 8. 2023 | 12 min read Prima group CEO, Marek Singer, expects a fierce autumn battle between the top three TV networks. He also confirms that Prima is interested in expanding its portfolio.

THE MEDIA IS A SPEEDBOAT. OPPORTUNITY AHEAD IS HUGE, SAYS THE DEPUTY CEO OF CME

10. 8. 2023 | 8 min read Is media a field in decline? Few will refute that as forcefully as Dušan Švalek. The man who already largely runs the operations of CME, the multinational group that operates the Czech Republic's most-watched commercial television and has huge plans for the Voyo video library.

PRIMA+ WILL ALSO OFFER SERIALS FROM CZECH TELEVISION, AMBULANCE OR MARIA THERESA, ANNOUNCES THE HEAD OF TV PRIMA

8. 8. 2023 | 1 min read The commercial television Prima has reached an agreement with the public Czech Television on the transfer of selected series from the Czech Television to its streaming platform prima+. "We have already negotiated a deal with Czech Television," says Prima Group CEO Marek Singer in an interview with Médiář. He also explains his experience with the video platform to date, recent personnel changes in Prima's management and his view on the amendment to the Audiovisual Act.

PRIMA: WE ARE NOT PLANNING NEW CHANNELS. WHAT ABOUT THE POSITIONS IN MULTIPLEX 22?

26. 7. 2023 | 5 min read The vacant programming positions in the nationwide terrestrial TV multiplex 22 blocked for the Prima Group don’t mean that the media house is planning new TV stations, Prima’s CEO Marek Singer said in an interview with Marketing a Media magazine.