PENTA HOSPITALS AND PLZEŇSKÝ PRAZDROJ HAVE RECEIVED THE MOST NOMINATIONS IN THE ZLATÝ STŘEDNÍK COMPETITION

29. 6. 2026 | 3 min read Out of a total of 650 entries, 196 projects have progressed to the final of the 24th Zlatý středník competition. Among the most successful clients are Penta Hospitals CZ, Plzeňský Prazdroj, 365.bank and Slovenská sporiteľňa, whilst the agencies include FleishmanHillard, Hero & Outlaw and MSL Czech Republic.

FORGET ABOUT IMPRESSIONS. MEASURE WHAT YOUR COMMUNICATION ACTUALLY ACHIEVES

10. 6. 2026 | 5 min read According to Katie Delahaye Paine, an expert in communication measurement, traditional metrics such as the number of media mentions, impressions or reach no longer reflect the true value of PR. At the Communication Summit, she called on marketers to measure the impact on the trust, attitudes and behaviour of target groups rather than tracking the volume of publicity.

LEMUR: GRAND PRIX FOR THE BRITISH EMBASSY; SVENGALI WINS THE AGENCY AWARD

4. 6. 2026 | 3 min read APRA has announced the winners of the 21st Czech PR Awards – Lemur. The overall winner was the British Embassy in Prague. Among the agencies, Svengali Communications took home the most awards.

SVENGALI AND TV NOVA HAVE THE MOST NOMINATIONS AT THE LEMUR AWARDS

30. 4. 2026 | 3 min read The record-breaking CzechPR Awardshas announced its finalists. A total of 116 projects have made it onto the shortlist from 350 entries, with Svengali Communications and TV Nova receiving the most nominations.

AI HASN’T KILLED EARNED MEDIA. IT MADE IT MORE VALUABLE

12. 3. 2026 | 3 min read Earned media can power brands being cited by AI-generated search. Here are 5 ways PR must lead, writes Doe-Anderson’s Kathy Keadle.

MICHAL PROKEŠ TO HEAD TV NOVA COMMUNICATIONS. BARBORA DLABÁČKOVÁ LEAVES

12. 1. 2026 | 2 min read The communications team at TV Nova is undergoing changes. Barbora Dlabáčková is leaving its management, and Michal Prokeš is taking over.

CZECHS HAVE FOUR NOMINATIONS FOR EUROPEAN EXCELLENCE AWARDS

4. 11. 2025 | 1 min read Czech projects have four handcuffs on the shortlist of the international European Excellence Awards.

ZLATÝ STŘEDNÍK: THE PROJECT OF THE YEAR IS SVOBODA NÁS SPOJUJE

11. 9. 2025 | 6 min read The project of the year of the 23rd Zlatý středník competition is "Svoboda nás spojuje", the best agency is MSL Czech Republic.