NOVA BUYS O2 TV WITH CHANNELS ONEPLAY SPORT AND PREMIER SPORT

9. 10. 2025 The RRTV agrees that TV Nova should acquire a 100% stake in O2 TV. This consolidates the sports channels under PPF. The Radio and Television Broadcasting Council (RRTV) has agreed to the change of ownership of O2 TV. The new 100% owner will be TV Nova from 1 December 2025. The current owner of O2… Continue reading NOVA BUYS O2 TV WITH CHANNELS ONEPLAY SPORT AND PREMIER SPORT

PRIMA HAS UNIFIED THE TV PROGRAMME IN THE VIDEO LIBRARY AND HBBTV

7. 10. 2025 Since October, the Prima Group has unified the form of its TV programme available on the HbbTV platform with the version used by users and subscribers of the prima+ video library. One of the innovations is, for example, the colour differentiation of the programmes. The updated version of the programme includes the display of photographs… Continue reading PRIMA HAS UNIFIED THE TV PROGRAMME IN THE VIDEO LIBRARY AND HBBTV

THE UNLIKELY RETAILERS WINNING HALLOWEEN

7. 10. 2025 Consumers are expecting higher prices this year, but that’s not deterring them from spending on the holiday. As ghosts and ghouls make their return, tariffs may cause the biggest fright to consumers this Halloween. “Consumers are weighed down by a fair amount of uncertainty when it comes to what’s going on with the economy, and… Continue reading THE UNLIKELY RETAILERS WINNING HALLOWEEN

HBBTV UNVEILS JURY FOR HBBTV AWARDS 2025

6. 10. 2025 The HbbTV Association, a global initiative dedicated to providing open standards for the delivery of advanced interactive TV services through broadcast and broadband networks for connected TV sets and set-top boxes, is pleased to announce that the jury has been appointed for the HbbTV Awards 2025. The jury members are: Ophélie Boucaud, Dataxis William Cooper,… Continue reading HBBTV UNVEILS JURY FOR HBBTV AWARDS 2025

TV SEPTEMBER WAS WON BY NOVA, THE SHOW OF THE MONTH OCTOPUS

6. 10. 2025 In September, the Nova TV group recorded the highest audience shares in all critical audience groups. The Nova Group achieved the highest shares in both full-day and prime-time broadcasting in all key audience groups 15 , 15-54 and 18-69 in September. In the broader 15 group, its full-day audience share was 28.45%. This is according… Continue reading TV SEPTEMBER WAS WON BY NOVA, THE SHOW OF THE MONTH OCTOPUS

ELECTIONS ON ČT, CNN PRIMA NEWS AND TV NOVA REACHED OVER THREE MILLION PEOPLE

5. 10. 2025 Saturday’s election telecasts on the three domestic television stations were watched by 3.3 million viewers over the age of 15. The day-long coverage of the Czech parliamentary election results reached 3.3 million viewers over the age of 15 on Saturday on ČT24, CNN Prima News and TV Nova. That’s how many viewers sought out the… Continue reading ELECTIONS ON ČT, CNN PRIMA NEWS AND TV NOVA REACHED OVER THREE MILLION PEOPLE

ELECTION TV BROADCAST WILL START ON SATURDAY MORNING AND WILL LAST UNTIL MIDNIGHT

3. 10. 2025 Domestic television news stations will be following the election day from the morning. CNN Prima News will begin its election coverage at 8:00 am, CT24 at 9:00 am and TV Nova at 1:45 pm. All-day coverage of the Chamber of Deputies elections on 3 and 4 October will be carried by Czech Television on its… Continue reading ELECTION TV BROADCAST WILL START ON SATURDAY MORNING AND WILL LAST UNTIL MIDNIGHT

ONEPLAY LURES NEW CUSTOMERS TO HBO MAX FOR A FREE MONTH

2. 10. 2025 O2 will also provide customers with a premium HBO Max channel for a one-month trial with every new Oneplay tariff plan ordered from the operator. From 1 to 31 October, customers will also get HBO Max on top of every new Oneplay tariff plan they order from O2. This will give them access to Oneplay’s… Continue reading ONEPLAY LURES NEW CUSTOMERS TO HBO MAX FOR A FREE MONTH

GEN AI CREATIVE FINDS GROWING ACCEPTANCE

1. 10. 2025 The use of Gen AI in advertising is growing as attitudes shift across clients, creatives and consumers, but greater openness to the tech doesn’t mean there won’t be strings attached. What’s happening “We have seen a shift in client openness to fully AI-developed campaigns,” Christian Pierre, global chief intelligence officer, Gut, told Digiday, as he… Continue reading GEN AI CREATIVE FINDS GROWING ACCEPTANCE

FLEMA: GRAND PRIX GOES TO THE SLOVAK CAMPAIGN FOR THE REALITY SHOW PIT OF LIONS

1. 10. 2025 The Flema Innovative Media Usage Competition gave away its prizes. This year, it introduced new categories and looked primarily at campaign objectives and their boldness. The Grand Prix of this year’s Flema competition, which recognises innovative achievements in media planning, goes to Slovakia. It was won by Slovenská sporiteľňa and the agency Wavemaker Slovakia for… Continue reading FLEMA: GRAND PRIX GOES TO THE SLOVAK CAMPAIGN FOR THE REALITY SHOW PIT OF LIONS

THE LAST PRE-ELECTION WEEK WILL START WITH A SUPERDEBATE ON SUNDAY NIGHT ON CZECH TELEVISION

28. 9. 2025 From 28 September to 3 October, the main Czech television stations will offer viewers a series of major pre-election debates. The Superdebate, which will bring the strongest leaders of the political entities running for the Chamber of Deputies into direct conflict on Sunday 28 September at 20:00 on ČT1 and ČT24, will open the final… Continue reading THE LAST PRE-ELECTION WEEK WILL START WITH A SUPERDEBATE ON SUNDAY NIGHT ON CZECH TELEVISION

THE WINNER OF THE SERIAL KILLER FESTIVAL IS THE ONEPLAY SERIES MONYOVÁ

27. 9. 2025 The eighth edition of the Serial Killer TV Festival, which focuses on European series production, once again presented the award to the best TV series of Central and Eastern Europe. The best short series was also awarded. Theinternational jury of the Serial Killer festival chose from six titles. This year’s winner and winner of the… Continue reading THE WINNER OF THE SERIAL KILLER FESTIVAL IS THE ONEPLAY SERIES MONYOVÁ

CREATIVITY IS IMPORTANT, BUT WHAT DOES GOOD CREATIVITY ACTUALLY MEAN?

26. 9. 2025 Up to 85% of marketers believe that creativity is the key to success, but only 59% know what good creativity actually means, according to the survey. 83.5% of marketers believe that creativity is the key to advertising performance, but only 58.5% of respondents agree within their team on exactly what good creative is. That’s according… Continue reading CREATIVITY IS IMPORTANT, BUT WHAT DOES GOOD CREATIVITY ACTUALLY MEAN?

THE CRIME GENRE HAS BEEN PULLING IN BROADCASTERS FOR A LONG TIME

25. 9. 2025 The announcement by media group Nova to rebrand the station Nova Gold to Nova Krimi is a significant step. Czechs have long been fascinated by crime formats, and true crime in particular. The crime genre has long been absent from the Nova media group ‘s channel portfolio. It is not that it does not broadcast… Continue reading THE CRIME GENRE HAS BEEN PULLING IN BROADCASTERS FOR A LONG TIME

NOVA TRANSFORMS NOVA GOLD INTO DETECTIVE CHANNEL NOVA KRIMI

24. 9. 2025 The Nova Group will change its Nova Gold station to Nova Krimi in November. The channel will offer a line-up of classic detective series. The Nova Group will change the look of its existing station Nova Gold, which will be renamed Nova Krimi from November. The channel will get a new name, visual style and… Continue reading NOVA TRANSFORMS NOVA GOLD INTO DETECTIVE CHANNEL NOVA KRIMI

ORLANDO WOOD AND SIR JOHN HEGARTY ON HOW CREATIVITY FUELS BRAND GROWTH

24. 9. 2025 This year marks a symbolic anniversary – 150 years since the first documented use of the word creativity in English. Historian Adolphus William Ward used the term in 1875 in reference to William Shakespeare’s “poetic creativity”. Today, the importance of creativity in all sectors, including the media, is unquestionable. According to Sir John Hegarty, who… Continue reading ORLANDO WOOD AND SIR JOHN HEGARTY ON HOW CREATIVITY FUELS BRAND GROWTH

SHORTLIST FLEMA: MOST NOMINATIONS FOR OMD WITH SEZNAM.CZ AND WAVEMAKER SK

23. 9. 2025 A total of 15 campaigns are on the shortlist of the Flema competition, which recognises innovative use of media. The winners will be announced on 30 September. The FLE Media Awards (FLEMA), which recognises innovative use of media in the Czech Republic and Slovakia, has announced the shortlist of entries in this year’s 20th edition… Continue reading SHORTLIST FLEMA: MOST NOMINATIONS FOR OMD WITH SEZNAM.CZ AND WAVEMAKER SK

GENERATIONAL DIFFERENCES AND MEDIA. HOW ARE THEY CHANGING THE MEDIA OFFER?

23. 9. 2025 The Digital AI 2025 study suggests that younger generations prefer audiovisual content on social media and streaming platforms. The media is set to transform into content producers across channels. The future of media is shifting to video platforms, streaming and artificial intelligence, according to the Digital AI 2025 study conducted by PR agency Nest Media… Continue reading GENERATIONAL DIFFERENCES AND MEDIA. HOW ARE THEY CHANGING THE MEDIA OFFER?