YOUNG LIONS 2026 COMPETITION KICKS OFF, REGISTRATION OPENS

30. 1. 2026 The eighteenth edition of the Young Lions CZ competition for young creators is kicking off. Building on last year’s changes, it aims to serve as a year-round community and development platform again this year. The Young Lions Czechia competition for young creatives and marketers is entering its 18th year. This year, the organisers are building… Continue reading YOUNG LIONS 2026 COMPETITION KICKS OFF, REGISTRATION OPENS



PRIMA TO TIGHTEN UP ADVERTISING REWINDING, VIEWERS WILL NO LONGER BE ABLE TO SKIP IT

29. 1. 2026 The Prima media group is cancelling the so-called “grace period”, which allowed pay-TV operators to skip through advertising blocks for one minute. Viewers were abusing this feature. From 1 February, FTV Prima, inagreement with pay-TV operators, will tighten the conditions under which it will be possible to watch programmes on its channels on catch-up. This… Continue reading PRIMA TO TIGHTEN UP ADVERTISING REWINDING, VIEWERS WILL NO LONGER BE ABLE TO SKIP IT



CNN PRIMA NEWS LAUNCHES WEEKEND BROADCAST OF THE PROGRAMME NOVÝ DEN

29. 1. 2026 CNN Prima News launches weekend edition of morning show Nový den in February. Starting in February, news station CNN Prima News will expand its morning show Nový den to include weekends. It will air every Saturday and Sunday from 5:55 to 9:00 a.m. In addition to regular news coverage, the weekend editions will offer more… Continue reading CNN PRIMA NEWS LAUNCHES WEEKEND BROADCAST OF THE PROGRAMME NOVÝ DEN



ONEPLAY ADDS SPORT 1 AND SPORT 2 CHANNELS, ALSO ADDS AMC AND FILM+

29. 1. 2026 TV Nova has signed a multi-year distribution agreement with AMC Networks. As a result, Oneplay will include Sport 1 and Sport 2 channels, among others, offering a complete selection of domestic and international sports competitions in one place. From 2 February 2026,Oneplay will expand its offering with new television channels from the AMC Networks group.… Continue reading ONEPLAY ADDS SPORT 1 AND SPORT 2 CHANNELS, ALSO ADDS AMC AND FILM+



PRIMA CHANGES ITS STRUCTURE, CREATING CONTENT AND PRODUCTION AND PRODUCT DIVISIONS

28. 1. 2026 Prima is changing its organisational structure. It is introducing new divisions: Content and Production, headed by Jan Maxa, and Product, headed by Petr Král. Josef Hladík is moving to head the Media Club radio division. The temporary head of prima+ is the group’s CEO, Lukáš Kubát. From 1 February,the Prima Group will modify its organisational… Continue reading PRIMA CHANGES ITS STRUCTURE, CREATING CONTENT AND PRODUCTION AND PRODUCT DIVISIONS



NOVA SPORT AND ONEPLAY ACQUIRE RIGHTS TO RUGBY TOURNAMENTS, INCLUDING THE WORLD CUP

27. 1. 2026 Nova Sport and Oneplay expand their rugby coverage, broadcasting the Six Nations and the 2027 World Cup. Nova Sport and the Oneplay platform will expand their sports offering with broadcasts of key global rugby competitions. In the coming period, they will offer the Six Nations Championship, the English Premiership Rugby league, the new World Rugby… Continue reading NOVA SPORT AND ONEPLAY ACQUIRE RIGHTS TO RUGBY TOURNAMENTS, INCLUDING THE WORLD CUP



PRIMA TO BROADCAST DOCU-REALITY SERIES NEMOCNICE 24/7 FROM THE EMERGENCY ROOM

27. 1. 2026 The Prima television group will broadcast a new docu-reality series called Nemocnice 24/7. The premiere is scheduled for 16 February in the early evening on Prima, and the programme will also be available on the prima+ streaming platform. The daily series presents the work of medical staff in the emergency room and focuses on decision-making… Continue reading PRIMA TO BROADCAST DOCU-REALITY SERIES NEMOCNICE 24/7 FROM THE EMERGENCY ROOM



THE BROTHERS AND SISTERS SERIES RETURNS TO THE AIRWAVES ON 10 FEBRUARY.

26. 1. 2026 From 10 February, the series Bratři a sestry and Polabí will clash again. The former will return with new episodes from this date. After a Christmas and New Year’s break, the series Bratři a sestry will return on Tuesday , 10 February. TV Nova will continue to air the series twice a week, on Tuesdays… Continue reading THE BROTHERS AND SISTERS SERIES RETURNS TO THE AIRWAVES ON 10 FEBRUARY.



MCCANN PRAGUE TAKES HOME TWO GOLD AWARDS FROM IMPACT AWARDS

23. 1. 2026 Czech campaigns were successful in Europe at the Impact Awards Europe 2025 competition. Thanks to McCann Prague, they took home two gold and two silver awards. On Wednesday, 22 January 2026,the European Association of Communications Agencies (EACA) announced the winners of the Impact Awards Europe 2025 competition. Czech advertising was successful on the European stage… Continue reading MCCANN PRAGUE TAKES HOME TWO GOLD AWARDS FROM IMPACT AWARDS



THE IMPORTANCE OF SMALL AND MEDIUM-SIZED INFLUENCERS IS GROWING

23. 1. 2026 Audience size is no longer the main measure of success, and the importance of small and medium-sized influencers is growing. The year 2025 brought significant changes to influencer marketing. Audience size is no longer the main measure of success, reach is declining due to algorithm changes, and brands are focusing on long-term collaborations. At the… Continue reading THE IMPORTANCE OF SMALL AND MEDIUM-SIZED INFLUENCERS IS GROWING



A new season of series and reality shows is starting on Czech television.

22. 1. 2026 After a festive television programme full of fairy tales and family films, television stations are returning to their ongoing series. Of course, they will also be launching new series and new reality shows. Commercial stations are then moving projects that have already been filmed and broadcast on their paid streaming platforms to linear broadcasting. The… Continue reading A new season of series and reality shows is starting on Czech television.



TRADITIONAL MEDIA PLANNING AND PURCHASING IS CHANGING, BEING REPLACED BY A SYSTEMATIC APPROACH

22. 1. 2026 The established model of media planning based on fixed plans and stable channels is coming under pressure. Structural changes in the media, technological developments and changes in consumer behaviour mean that existing approaches are no longer sufficient. This is according to a new study, Future of Media 2026, published by the research organisation WARC. According… Continue reading TRADITIONAL MEDIA PLANNING AND PURCHASING IS CHANGING, BEING REPLACED BY A SYSTEMATIC APPROACH



ONEPLAY STRENGTHENS ITS POSITION ON CZECH TELEVISION: STUDNA AND KRÁL ŠUMAVY 2 AMONG THE MOST SUCCESSFUL SERIES OF THE YEAR

20. 1. 2026 Nine nominations, two series, one strong script. Following last year’s success of the series Metoda Markovič: Hojer and the previous award for the project Matematika zločinu, the original work of the Oneplay platform is once again making a strong showing among the Czech Lion nominations. For the first time ever, two original series projects from… Continue reading ONEPLAY STRENGTHENS ITS POSITION ON CZECH TELEVISION: STUDNA AND KRÁL ŠUMAVY 2 AMONG THE MOST SUCCESSFUL SERIES OF THE YEAR



ZLATÝ STŘEDNÍK OPENS APPLICATIONS, ACCEPTING THEM UNTIL 31 MARCH

20. 1. 2026 This year’s 24th edition of the Zlatý středník competition also announces a new category – Use of Artificial Intelligence. The Association for Strategic Communication and Public Relations (ASCOPA) is launching the 24th edition of the Zlatý středník competition. Applications can be submitted until 31 March 2026. Discounted early bird applications are available until the end of… Continue reading ZLATÝ STŘEDNÍK OPENS APPLICATIONS, ACCEPTING THEM UNTIL 31 MARCH



APPLE REMAINS THE MOST VALUABLE BRAND, NVIDIA OVERTAKES FACEBOOK

20. 1. 2026 Apple remains at the top of the ranking of the world’s most valuable brands. Nvidia has entered the top five, ranking among the world’s five most valuable brands for the first time thanks to the boom in artificial intelligence. American technology companies continue to dominate the Global 500 ranking of the world’s most valuable brands… Continue reading APPLE REMAINS THE MOST VALUABLE BRAND, NVIDIA OVERTAKES FACEBOOK



AKA and ADC launch the initiative Síla nápadu

20. 1. 2026 The industry initiative Síla nápadu aims to open a discussion on the importance of creative ideas in marketing communications and to involve agencies, advertisers and the media in this discussion. The Association of Communication Agencies (AKA), in cooperation with the Art Directors Club Czech Republic (ADC), is launching an industry initiative called Síla nápadu. Its… Continue reading AKA and ADC launch the initiative Síla nápadu



AI IS CHANGING SHOPPING BEHAVIOUR, BUT THE REAL IMPACT ON E-COMMERCE SALES IS STILL SMALL

14. 1. 2026 LinkedIn gives the impression that AI has radically changed people’s shopping behaviour, that traditional SEO is dead, and that if your e-shop isn’t AI-ready, it will soon be obsolete. However, our data from hundreds of e-shops shows that the reality is much more modest than the discussions would suggest. At Roivenue, we analysed hundreds of… Continue reading AI IS CHANGING SHOPPING BEHAVIOUR, BUT THE REAL IMPACT ON E-COMMERCE SALES IS STILL SMALL



STAMPED. THE BOOK FILMOUKA HEADS TO SCHOOLS WITH THE OFFICIAL “STAMP” OF THE MINISTRY OF EDUCATION

13. 1. 2026 First, the award for the best children’s book at the fair in Havlíčkův Brod. Then, the first print run sold out completely and a much-anticipated reprint was published. And now, the official “stamp of approval” from the Ministry of Education. For more than two years, the playful and interactive Filmouka textbook has been winning the… Continue reading STAMPED. THE BOOK FILMOUKA HEADS TO SCHOOLS WITH THE OFFICIAL “STAMP” OF THE MINISTRY OF EDUCATION