WHAT’S DRIVING BACK-TO-SCHOOL SALES: EARLY DEALS, AI TOOLS, AND HYBRID SHOPPING

15. 8. 2025 | 3 min read Back-to-school spending is steady in 2025, but shopper behavior is split. Parents are prioritizing tech and clothing—yet these are also the first to be cut when budgets tighten. Consumers are shopping earlier, seeking deals, and using AI to keep costs down.

LABUBU: A PHENOMENON THAT HAS CONQUERED THE MARKET AND SOCIAL NETWORKS FROM ASIA

15. 8. 2025 | 5 min read Labubu toys are conquering the world. Even stars such as Rihanna, Dua Lipa and David Beckham share photos with them. And the manufacturer's sales are soaring.

PRIMA KRIMI SK LAUNCHES ITS BROADCASTING ON MONDAY, SEPTEMBER 1

14. 8. 2025 | 2 min read The Prima Krimi SK channel, which will start broadcasting on September 1 in the afternoon, is betting on one of the most popular genres of television programming.

ONEPLAY TO RELEASE PŘÍPADY JIŘÍHO MARKOVIČE AND THE SERIES ŠTĚSTÍČKU NAPROTI

13. 8. 2025 | 2 min read New titles from the world of football and a continuation of the work of investigator Jiří Markovič will be available on the Oneplay video platform this fall.

TV NOVA IN AUTUMN: BRATŘI A SESTRY, MILIONÁŘI, JÁMA LVOVÁ OR METODA MARKOVIČ

12. 8. 2025 | 4 min read The new series Bratři a sestry and Milionáři, the seventh season of Kriminálka Anděl, the premiere of the reality show Jáma lvová or Libor Bouček as the new hunter in Na lovu. These are some of TV Nova's programming highlights for this autumn.

MICHAL VODÁK APPOINTED MARKETING DIRECTOR OF THE PRIMA GROUP

12. 8. 2025 | 3 min read Michal Vodák is taking over marketing management at the Prima Group. He is replacing Aleš Pýcha, who will now head Prima Solootions.

TV NOVA CHANGES LOGO OF THE NEWS PROGRAM TELEVIZNI NOVINY, THE SHOW ZA PĚT MINUT DVANÁCT MOVES

12. 8. 2025 | 2 min read Nova is changing the logo of its news program Televizní noviny. The modified logo will also be used in this year's election broadcasts.

CANAL+ AND NOVA AGREE TO MAKE ALL SPORTS CHANNELS AVAILABLE

11. 8. 2025 | 2 min read Skylink platform users can now watch all Nova Sport sports channels. Oneplay platform viewers now have access to all Canal+ Sport sports channels.

PRIMA+ IN AUTUMN: NIGHT OPERATOR, TRAITORS, NO MERCY, AND TITLES ON VIAPLAY

11. 8. 2025 | 2 min read The prima+ streaming platform has unveiled its lineup for this year's fall season.

SKYLINK ADDS NOVA SPORT 6 FROM TUESDAY, COMPLETING ITS OFFER

11. 8. 2025 | 1 min read Nova Sport 6 will be available on satellite and internet television as part of the Kombi+ package and higher.

CZECH MEDIA ASSOCIATIONS AND PUBLIC SERVICE MEDIA HAVE PREPARED A SELF-REGULATION DECALOGUE

8. 8. 2025 | 2 min read On the occasion of the entry into force of the European Media Freedom Act (EMFA), Czech media associations and public service media presented a self-regulation decalogue reflecting the requirements of this European regulation. In the coming months, they will focus on adopting a memorandum to address the implementation processes of this decalogue.

VOGUE SPARKS DEBATE ON THE ETHICS OF USING AI IN ADVERTISING

8. 8. 2025 | 4 min read The rise of so-called artificial intelligence is also visibly transforming the shape of advertisements. Including those that appear in the imaginary fashion bible.

PRIMA KRIMI SK, JOJ SVĚT AND OTHER ONEPLAY SPORT CHANNELS HAVE TV LICENSES

7. 8. 2025 | 2 min read Prima Krimi SK can begin broadcasting on the Slovak market, and Czech viewers can look forward to the documentary channel Joj Svět. Two other new MD channels, Oneplay Sport, also have licenses.

CZECH TELEVISION DEFENDS ITS LEAD IN JULY, NOVA CONTINUES TO SHOW THE HIGHEST GROWTH

6. 8. 2025 | 3 min read The first month of summer vacation saw Czech Television take the lead in television ratings among the broader audience group aged 15 and older. However, commercial broadcasters strengthened their position year-on-year, especially the Nova group.

NETMONITOR: BLACKOUT IN THE CZECH REPUBLIC INCREASED VISITS TO NEWS SITES

6. 8. 2025 | 2 min read On July 4, around noon, approximately one million households were left without electricity, Prague's public transport system came to a standstill, and several industrial plants were forced to suspend production. The massive power outage, which affected the capital and several other regions of the Czech Republic, significantly impacted traffic to websites in the News category. An increase of 800,000 People watched the news online with surprise and concern, mainly on their mobile phones, and so a large increase in traffic on this platform was observed throughout the day. On July 4, nearly 3.3 million users visited news websites from their mobile phones, which is about 800,000 more than the average traffic to news websites from mobile phones during the other days of July.

ONEPLAY REMOVES CANAL+ ACTION, ADDS RETRO MUSIC TV

5. 8. 2025 | 2 min read Oneplay has made a change to its TV channel lineup, removing Canal+ Action and adding Retro Music TV. At the same time, Slovak news channel TA3 has been switched to high definition.

WARC CONSUMER TRENDS 2025: FIVE SHIFTS SHAPING CONSUMER SPENDING

4. 8. 2025 | 2 min read A growing cost-of-living gap, consumers’ proactive approach to health, and the emergence of alternative social activities are among the biggest trends influencing consumer spending this year, according to WARC’s 2025 Consumer Trends Report. What the trends tell us In uncertain times we crave control.

CNN PRIMA NEWS TO LAUNCH MAIN PHASE OF PRE-ELECTION BROADCASTING IN SEPTEMBER

4. 8. 2025 | 5 min read CNN Prima News is preparing extensive pre-election broadcasting. It will offer debates, specials, and space for lesser-known candidates.