MORE THAN TWO-THIRDS OF CZECHS PLAN TO WATCH THE ICE HOCKEY CHAMPIONSHIPS

9. 5. 2025 68% of Czechs will not miss the upcoming Ice Hockey World Championships.

ČT, PRIMA AND NOVA CHANGE THEIR PROGRAMMES TO REMEMBER JIŘÍ BARTOŠKA

8. 5. 2025 Domestic television stations are changing their scheduled programmes to include shows featuring Jiří Bartoška over the next few days.

ADC: MCCANN IS AGENCY OF THE EVENING, SAVAGE WINS GOLDEN TORCH

7. 5. 2025 The ADC Creative Awards have announced their winners. McCann Prague received the highest number of points in the 32nd edition of the competition, while Leonard Savage took home the Golden Torch.

CME INCREASES OPERATING PROFIT, JIRÁSKOVÁ AND STOESSEL JOIN PPF MANAGEMENT

6. 5. 2025 The PPF Group has announced an increase in operating profit for media company CME in 2024 and the appointment of Jiří Šmejc's successor at the helm of the group.

NOVA AND PRIMA DON’T WANT TO WRITE OFF THEIR SERIES BECAUSE OF HOCKEY

6. 5. 2025 Commercial television stations Nova and Prima are adjusting their programming on the days when the Czech hockey players are scheduled to play their evening matches at this year's World Cup.

START OF PRIMA PORT AND PRIMA CASE POSTPONED UNTIL THE SECOND HALF OF THE YEAR

5. 5. 2025 The Prima television group is postponing the launch of its planned new stations Prima Port and Prima Case.

NOVA WAS STRONGEST IN APRIL. PRIMA SECOND, THURS DROPPED TO THIRD POSITION

5. 5. 2025 April's broadcast changed the position of the strongest domestic TV stations in the market. Nova Group took the first position in all major audience categories. The Prima group moved up to number two, while Czech Television finished third.

STUDY: WOMEN’S SPORTS ARE A BIG WIN FOR ADVERTISERS

4. 5. 2025 As TV viewing spiked by 131% YoY, EDO reports that the impact of ads in women’s sports increased by 56%.

ČT24 BROADCASTS FOR TWENTY YEARS, CNN PRIMA NEWS FOR FIVE YEARS

3. 5. 2025 News channels have increased their combined share of the television market over the past five years. Both ČT24 and CNN Prima News are celebrating their anniversaries in May.

BRANDS DON’T NEED A MAGIC WAND TO SUCCEED IN BUSINESS — THEY’RE PERFECTLY HAPPY WITH HARRY POTTER

2. 5. 2025 Harry Potter and his magical world are symbols of the magic and fantasy behind the reality of everyday life. The idea that even an ordinary person could belong to the world of magic is appealing and inspiring to many people. But that’s not the only thing that attracts advertisers to the Harry Potter phenomenon. In particular, they are allured by strong themes such as friendship, courage, the battle between good and evil, loyalty and acceptance of difference. Brands that bet on the famous franchise can disarm the competition even without the famous Expelliarmus spell!

THANKS TO DIGITAL, CME CHANGES ITS REVENUE STRUCTURE AND CONTINUES ITS TRANSFORMATION

2. 5. 2025 The media group CME, which includes the Czech TV Nova, is continuing its digital transformation, gradually changing the structure of its revenues. However, in the countries where it operates, it does not apply a purely centralised strategy, explains Klára Brachtlová, Deputy CEO of the CME group.

TELEVISION STATIONS NOVA AND PRIMA DEAL A HEAVY BLOW TO ONLINE PIRATES

1. 5. 2025 The Czech online world has been rocked in recent days by the end of the Stream Cinema Community add-on. This service, operating in a legal gray area, offered free viewing of movies, TV series, and other video content.

CNN PRIMA NEWS CONTINUES IN THE CZECH REPUBLIC, WINS CONTRACT FOR ANOTHER FIVE YEARS

30. 4. 2025 CNN Prima News concludes its first five-year period with a market share of over 2%. It has signed a contract with CNN International for another five years.

ASSOCIATION OF COMMERCIAL TELEVISION CELEBRATES 8 YEARS, MAREK SINGER REPLACES KLÁRA BRACHTLOVÁ AS PRESIDENT

29. 4. 2025 This spring, the Association of Commercial Television is celebrating eight years since its founding. It continues to be actively involved in the fight against Internet piracy, where it has achieved significant success in recent years, and is also fulfilling its other goals, such as raising awareness of television as a powerful and effective advertising medium and actively participating in legislative processes affecting the business of commercial broadcasters.

3.1 MILLION CZECHS USE PAID STREAMING SERVICES

29. 4. 2025 The most popular paid video services in the Czech Republic include Netflix, Voyo, Max, Disney+ and prima+.

FOKTOVÁ AND BRICHTA TO JOIN THIS YEAR’S GOLDEN DRUM JURY

29. 4. 2025 Nikola Foktová and Aleš Brichta will represent Czech creatives on the jury at this year's Golden Drum festival.

MOVIES AND SERIES RULE THE ROOST, ACCOUNTING FOR 44 PERCENT OF TV RATINGS

29. 4. 2025 Films and series have long been among the most popular genres among Czech viewers, regardless of whether they watch classic TV stations or pay streaming services. Local content holds a privileged position among them.

TN LIVE EXPANDS BROADCASTING, ADDS NEW PROGRAMS AND MORNING STUDIO

28. 4. 2025 The TN Live web news service is expanding its broadcasting with new programs and increasing the number of broadcasting hours. However, it is not creating a news channel.