SEZNAM.CZ WILL EXPAND PAID CONTENT, NO AD-SUPPORTED TARIFF ON ONEPLAY YET

4. 11. 2025 | 6 min read At Tuesday's Czech Internet Forum conference, representatives of major Czech media discussed how to cope with the dominance of global players and how to find a sustainable business model.



CZECHS HAVE FOUR NOMINATIONS FOR EUROPEAN EXCELLENCE AWARDS

4. 11. 2025 | 1 min read Czech projects have four handcuffs on the shortlist of the international European Excellence Awards.



NOVA GOLD BROADCASTS FROM 3 NOVEMBER AS NOVA KRIMI

3. 11. 2025 | 3 min read Nova Gold broadcasts from Monday 3 November under the new name Nova Krimi. It also has a new visual identity and station motto.



“WE HAVE TO AGREE ON SOMETHING.” CONCERT FOR THE FUTURE PRESENTS A NEW SPOT

3. 11. 2025 | 2 min read The Concert for the Future, which annually concludes the 17 November celebrations in Prague, has prepared its first feature spot for its upcoming 10th year. It communicates this year's theme and the dramaturgy of the programme in the form of the so-called "safeguards" of democracy, which need to be agreed upon regardless of which politicians are currently in power.



KUBA S NOVOU PODCAST: NOVA IS PART OF EVERYDAY LIFE. WE ARE NOW BRINGING IT BACK MORE TO THE PEOPLE

1. 11. 2025 | 1 min read The Cuba with Nova podcast continues! This time you will learn more about the so-called brand managers - who are they, what is their job and how is it related to the Nova brand?



WPP STUDY: FICTION SERIES DRIVE STREAMING; LOCAL PRODUCTIONS KEEP GREAT RATINGS ON TV

31. 10. 2025 | 4 min read Feature series are one of the main attractions for prepaid customers in the region, according to a study by WPP Media's VideoTrack CEE. Although streaming platforms are the primary place where online viewers discover new (mostly global) series, local TV series from traditional broadcasters still attract excellent audiences to their TV screens, according to WPP Media's analysis.



CNN PRIMA NEWS BRINGS ON ITS FIRST VIRTUAL PRESENTER NORA

30. 10. 2025 | 2 min read CNN Prima News is launching an AI News video podcast, featuring virtual presenter Nora for the first time.



KLÁRA BRACHTLOVÁ REPRESENTS CME ON THE BOARD OF ACT

30. 10. 2025 | 1 min read Klára Brachtlová has won a position on the board of the Association of Commercial Television and Video-on-Demand Services (ACT).



“GO!” THE CZECH OLYMPIC COMMITTEE LAUNCHES A NEW MOTIVATIONAL CAMPAIGN FOR THE WINTER OLYMPIC GAMES IN ITALY

29. 10. 2025 | 3 min read Pojď! (Go!) This Word rings out from stadiums and living rooms when fans wish Czech athletes well. But also an inner voice that reminds everyone why it makes sense to move regularly, even if it sometimes means overcoming laziness or adversity. It is with this double meaning that the Czech Olympic Team's campaign for the 2026 Winter Games in Italy works.



REAL TIME AND DIGITAL ENGAGEMENT. ATO MEASUREMENT HAS ITS SPECIFICS

29. 10. 2025 | 7 min read Domestic television audience measurement complies with international standards, as confirmed by an audit conducted by CESP. In an interview, CESP Associate Director Olivier Daufresne talks about the benefits of the audit and the specifics of Czech measurement.



STRATEGIC SHIFT TO REALITY SHOWS HAS TV ÓČKO BRING NEW REVENUE

29. 10. 2025 | 3 min read The fundamental step of Óčko TV is to reorient the programme offer to ensure higher viewership and new revenues from the sale of advertising time.



VML, MCCANN AND ZARAGUZA TAKE HOME THE PRIZE FROM THE GOLDEN DRUM

24. 10. 2025 | 1 min read The International Golden Drum Festival has announced the winners of its competition. Gold went to VML, silver to McCann and bronze to Zaraguza.



FABINI HAS ITS FIRST TV COMMERCIAL, THE FACE IS POHLREICH

23. 10. 2025 | 2 min read The first Fabini TV spot with Zdeněk Pohlreich was produced by Mark BBDO.



ONEPLAY HAS RANKED SIX REGIONAL TELEVISIONS

21. 10. 2025 | 1 min read Oneplay has newly expanded its offering to include six regional TV channels that were not previously represented in its portfolio. Programming positions 230 to 235 are occupied by Praha TV, Polar, TV Brno 1, Zak TV, TV Morava and RTM .



ADVERTISING BREAKS ON PRIMA REMAIN LONG: PRICE INCREASE NEEDED

20. 10. 2025 | 13 min read Jan Čadek, CCO of Media Club, explains the double-digit increase in television advertising prices for 2026 and describes developments in the advertising market and Media Club’s plans.



MEDIA CLUB WILL INCREASE THE PRICE OF TV ADVERTISING BY UP TO 19.5%, ONLINE BY 10% AND RADIO BY 3%

20. 10. 2025 | 3 min read For 2026, the Media Club will increase the prices of advertising in all media it sells on the advertising market.



TV NOVA TO INCREASE TV ADVERTISING PRICES BY 16 PER CENT IN 2026

17. 10. 2025 | 7 min read The Nova Group will increase television advertising prices by double digits again next year. Considering all price list changes, the total increase is 16%.



NEW LEVEL OF REAL-TIME SUBTITLING – CNN PRIMA NEWS HAS INTRODUCED ADVANCED BEEY AI TECHNOLOGY FROM NEWTON TECHNOLOGIES

16. 10. 2025 | 3 min read FTV Prima remains a pioneer in the television market in real-time subtitling. Further improvements to the system already in place at the CNN Prima NEWS news channel were made possible thanks to the cooperation with NEWTON Technologies and its advanced Beey AI service. Since the beginning of October, subtitling has been operating 24 hours a day, making it easier for deaf and hard-of-hearing viewers to access information.