Kategorie: ARCHIVE

MIP LONDON will convene centrally at the Savoy Hotel and IET London: Savoy Place adjacent venues in London’s West-End. The multi-genre market has been shaped through industry feedback to satisfy the growing need for versatile meeting and screening solutions in line with the increased demand for international companies to connect with buyers in London each February. MIP LONDON aims to consolidate an already-busy global TV events calendar, and differs in format to MIPTV. The focus is not on exhibiting but rather providing international companies looking to have a presence in London with tailored, scalable options to showcase and network in one convenient spot. MIP LONDON will have a comprehensive invitation programme which gives free access to qualified buyers.

Connected TV (CTV) ad spending will surge to $33.35 billion in 2025, marking a 16% year-over-year increase, according to EMARKETER's forecast. As viewers migrate to ad-supported platforms, advertisers need clear performance insights to stay ahead of the competition.

Get the inside scoop on the biggest campaigns of the year from the marketers and agencies responsible for the work. And learn about the most important developments and shifts in business and culture from expert speakers and the Contagious team. More speakers to be confirmed.

For the past 15 years, The Future of TV Advertising Global has evolved into a premier event on the calendars of international visionaries, pioneers, and gamechangers in the TV advertising industry.

NEM Zagreb is focused on content creation in the low-production capacity countries of the CEE. From the inaugural edition in 2019, NEM Zagreb’s mission is to link European decision-makers with audiovisual industry specialists.

By 2026, nine streaming services will generate over $1 billion in ad revenue, up from just two in 2020, according to EMARKETER’s forecast.

Brand Restart is a full-day conference on the approaches that create valuable brands. Brand managers, marketers, business owners, freelancers and agency consultants will find common ground and inspiration at the conference.

Each year, the Nextv conference series focuses on innovations, new trends, successful strategies and challenges facing the pay-TV, telecommunications and OTT industries.

The industry event of the year, the largest event dedicated to communication, marketing and media in the Czech Republic, is a unique opportunity to meet dozens of world leaders and influential personalities, as well as many colleagues from business.

The three-day international conference in Venice, Italy, brings news and expert insights into the world of television and video.

Trends, experiences and stories of the Czech online world. In one day, in one place-

In a year rife with industry-rocking change and upheaval, finding opportunities to break through the noise and captivate audiences in fresh and compelling ways is paramount. Across print, TV, audio, retail media networks, digital and social platforms, the terrain is complex yet teeming with growth opportunities.

The 2024 ANA Masters of Marketing Conference is where marketing visionaries and leaders converge to shape the industry's future.

MIA, International Audiovisual Market, is a market event based in Italy. A hotbed of discussion, debate, and confrontation among the most important international executives, MIA is a destination for the global film and audiovisual ecosystem, conceived as a curated market, a physical and digital space for feature-length films (fiction, animation and documentary), as well for series (drama, documentary, factual and animation). Today, MIA is the most important industry event in Italy and is one of the must-attend international events focused on co-production, financing strategies and models, sales and distribution of works, and content showcase, and is an effective platform for talents and projects circulation.

Facts instead of bingo: the basics for effective media planning.

The largest Czech conference on Brand Management by Blue Events.

Marketers need channels that drive undeniable ROI and prove marketing’s value. Right now, Connected TV (CTV) is praised for combining the best of TV and digital to achieve outsized performance.

What does the current European HbbTV market look like? What are the challenges, trends and future of targeted advertising in the HbbTV environment?