MEDIA 2025: THE EMERGENCE OF ONEPLAY, THE FIGHT FOR THE CZECH AND THE CZECH ONLY AND THE FEARS OF AI

2. 1. 2026 | 12 min read Uncertainty about the impact of artificial intelligence, potential regulatory changes, changing user behaviour and a volatile and spillover advertising market are increasing pressures on the survival of media companies.

FOOTBALL CHANCE LEAGUE VIEWERSHIP ON ONEPLAY IS HIGHER AGAIN THIS YEAR

23. 12. 2025 | 3 min read The Chance League's viewership grew significantly in the fall, with attendance among the highest ever.

STREAMING HAS NOT REPLACED TELEVISION, VIEWERS COMBINE THE PLATFORMS

17. 12. 2025 | 3 min read Atmedia Index research shows that Czechs aged 15-69 are increasingly combining TV viewing with streaming services. Pure streaming viewers are a minority and platform connectivity is now a key factor.

PRIMA+ LAUNCHES CHRISTMAS COLLECTION

12. 12. 2025 | 2 min read The streaming service prima+ has introduced a Christmas collection that offers dozens of Czech and foreign films and fairy tales from December.

ONEPLAY IS ALREADY AT THE LEVEL OF VOYO. THEY WON’T GET ANY MORE EXPENSIVE IN THE NEW YEAR

12. 12. 2025 | 4 min read Familiarity with the Oneplay brand, which was established in the spring, is already at the level of the former Voya. According to Nova CEO Daniel Grunt, awareness of the service has grown very quickly. But 2026 will be marked by further work with the brand, he says.

ONEPLAY DEPLOYS THE SERIES METODA MARKOVIČ: STRAKA, SÉRIE MONYOVÁ AND PÁD RODU KOLERŮ

10. 12. 2025 | 3 min read The spring season of the new year 2026 on Oneplay will be marked by the premieres of Metoda Markovič: Straka, Série Monyová and Pád domu Kollerů.

PRIMA IS FILMING A REALITY SHOW ASIA EXPRESS, WILL LAUNCH IT IN SPRING 2026

26. 11. 2025 | 2 min read Another new reality show format on TV Prima will be the travel competition reality Asia Express. Prima will include it in the spring broadcast of 2026.

REALITY SHOW ZRÁDCI BRINGS IN SIX TIMES MORE PAYING USERS THAN OTHER SHOWS

25. 11. 2025 | 3 min read Prima is building a multimedia ecosystem. Reality show Zrádci is pulling in the young and bringing paying viewers to Prima , came from the mouth of executive director Lukáš Kubát at Forum Media.

VIEWERS SAY THEY SPEND TOO MUCH TIME CHOOSING TV OR VOD SHOWS

19. 11. 2025 | 2 min read Almost half of TV viewers and more than half of streaming viewers spend more time than they would like choosing a show, according to the Atmedia index.

IPTV POPULARITY IN THE CZECH REPUBLIC FOR WATCHING VIDEO CONTENT CONTINUES TO GROW

6. 11. 2025 | 3 min read The Internet is increasingly consolidating its position as the main source of video content viewing in Czech households, while traditional TV broadcasting via DVB-T2 antennas is losing its relevance. This is the current result of a survey conducted by the mobile association APMS.

STUDY USA: 60% OF TV TIME SPENT VIEWING STREAMING CONTENT

30. 10. 2025 | 3 min read Sports remains strong for linear broadcasters, but streaming platforms are challenging their status.

STREAMING BUSINESS GROWTH IS DRIVEN BY PRICE INCREASES

26. 10. 2025 | 3 min read The pressure to make streaming platform services more expensive is likely to continue, estimates Erika Luzsicza.

ONEPLAY LURES NEW CUSTOMERS TO HBO MAX FOR A FREE MONTH

2. 10. 2025 | 2 min read O2 will also provide customers with a premium HBO Max channel for a one-month trial with every new Oneplay tariff plan ordered from the operator.

STREAMING DRIVES SALES, BUT MEDIA PROFITABILITY IN EUROPE DECLINES

16. 9. 2025 | 4 min read The European media market is growing thanks to streaming, online advertising and new distribution models. However, the profitability of media companies is declining and an increasing part of the market is dominated by US platforms, according to the Media Industry Outlook.

ADVERTISING SPENDING IN LINEAR TV DECLINES DUE TO STREAMING

15. 9. 2025 | 2 min read As TV viewers shift to VOD services, global investment in advertising on linear TV is declining.

GRUNT: NOVA TO RAISE AD PRICES ONLY SLIGHTLY— ONEPLAY TO CATCH UP WITH TV BY 2030

18. 8. 2025 | 10 min read TV Nova’s CEO, Daniel Grunt, confirms that Nova will increase TV advertising prices next year. However, the increase will not be as significant as last year. At the same time, he estimates that streaming revenues could match those from TV advertising around 2030.

ONEPLAY TO RELEASE PŘÍPADY JIŘÍHO MARKOVIČE AND THE SERIES ŠTĚSTÍČKU NAPROTI

13. 8. 2025 | 2 min read New titles from the world of football and a continuation of the work of investigator Jiří Markovič will be available on the Oneplay video platform this fall.

PRIMA+ IN AUTUMN: NIGHT OPERATOR, TRAITORS, NO MERCY, AND TITLES ON VIAPLAY

11. 8. 2025 | 2 min read The prima+ streaming platform has unveiled its lineup for this year's fall season.