REALITY SHOW ZRÁDCI BRINGS IN SIX TIMES MORE PAYING USERS THAN OTHER SHOWS

25. 11. 2025 Prima is building a multimedia ecosystem. Reality show Zrádci is pulling in the young and bringing paying viewers to Prima , came from the mouth of executive director Lukáš Kubát at Forum Media.

VIEWERS SAY THEY SPEND TOO MUCH TIME CHOOSING TV OR VOD SHOWS

19. 11. 2025 Almost half of TV viewers and more than half of streaming viewers spend more time than they would like choosing a show, according to the Atmedia index.

IPTV POPULARITY IN THE CZECH REPUBLIC FOR WATCHING VIDEO CONTENT CONTINUES TO GROW

6. 11. 2025 The Internet is increasingly consolidating its position as the main source of video content viewing in Czech households, while traditional TV broadcasting via DVB-T2 antennas is losing its relevance. This is the current result of a survey conducted by the mobile association APMS.

STUDY USA: 60% OF TV TIME SPENT VIEWING STREAMING CONTENT

30. 10. 2025 Sports remains strong for linear broadcasters, but streaming platforms are challenging their status.

STREAMING BUSINESS GROWTH IS DRIVEN BY PRICE INCREASES

26. 10. 2025 The pressure to make streaming platform services more expensive is likely to continue, estimates Erika Luzsicza.

ONEPLAY LURES NEW CUSTOMERS TO HBO MAX FOR A FREE MONTH

2. 10. 2025 O2 will also provide customers with a premium HBO Max channel for a one-month trial with every new Oneplay tariff plan ordered from the operator.

STREAMING DRIVES SALES, BUT MEDIA PROFITABILITY IN EUROPE DECLINES

16. 9. 2025 The European media market is growing thanks to streaming, online advertising and new distribution models. However, the profitability of media companies is declining and an increasing part of the market is dominated by US platforms, according to the Media Industry Outlook.

ADVERTISING SPENDING IN LINEAR TV DECLINES DUE TO STREAMING

15. 9. 2025 As TV viewers shift to VOD services, global investment in advertising on linear TV is declining.

GRUNT: NOVA TO RAISE AD PRICES ONLY SLIGHTLY— ONEPLAY TO CATCH UP WITH TV BY 2030

18. 8. 2025 TV Nova’s CEO, Daniel Grunt, confirms that Nova will increase TV advertising prices next year. However, the increase will not be as significant as last year. At the same time, he estimates that streaming revenues could match those from TV advertising around 2030.

ONEPLAY TO RELEASE PŘÍPADY JIŘÍHO MARKOVIČE AND THE SERIES ŠTĚSTÍČKU NAPROTI

13. 8. 2025 New titles from the world of football and a continuation of the work of investigator Jiří Markovič will be available on the Oneplay video platform this fall.

PRIMA+ IN AUTUMN: NIGHT OPERATOR, TRAITORS, NO MERCY, AND TITLES ON VIAPLAY

11. 8. 2025 The prima+ streaming platform has unveiled its lineup for this year's fall season.

PRIMA AIMS TO ATTRACT COMPETITORS’ VIEWERS WITH ITS AUTUMN PROGRAMMING

7. 8. 2025 With this autumn’s programming lineup, Prima aims to move toward more aspirational content. “We want to surprise viewers to some extent while still delivering what they expect from us,” says Prima CEO Marek Singer.

TN LIVE HAS A NEW STUDIO, COMING AFTER BROADCAST EXPANSION

31. 7. 2025 The internet news and lifestyle channel TN Live will begin broadcasting from a new studio on August 1. This is the latest development after the channel expanded its broadcasts to 24 hours a day in April this year.

SECOND SEASON OF REALITY SHOW ZRÁDCI WILL EXPAND TO CINEMAS, ACCOMPANIED BY AN AFTERSHOW AND PODCASTS

31. 7. 2025 Expansion to cinemas, a new talk show, discussions, and podcasts will accompany the second season of the psychological reality show Zrádci.

NIELSEN: AD-SUPPORTED CONTENT REPRESENTED NEARLY 74% OF ALL HOUSEHOLD TV VIEWING IN FIRST SIX MONTHS OF 2025

29. 7. 2025 Ad-supported content across legacy television and streaming platforms watched on household TVs accounted for almost 74% of a TV viewing in the first six months of the year, according to new data from Nielsen.

HBBTV ENABLES SECURE CONTENT DELIVERY WITH NEW DRM SPECIFICATION

16. 7. 2025 The HbbTV Association has announced a new specification for the integration of Digital Rights Management (DRM) in HbbTV implementations and services.

MADE IN AUSTRIA – MADE FOR AUSTRIA

16. 7. 2025 A Unified Media Front for Austria’s Advertising Ecosystem In a historic first, Austria’s entire media industry, public and private broadcasters, alongside print and digital publishers, have launched a joint campaign to assert the value of local media to the nation’s economic and democratic health. The Austrian Broadcasting Corporation (ORF), the Association of Austrian Private Broadcasters (VÖP), and the Association of Austrian Newspapers (VÖZ) have come together under the banner “Made in Austria – Made for Austria,” aiming to spotlight the indispensable role of domestic media in the advertising and communications landscape.

CZECHS CHANGE STREAMING SERVICES MOST OFTEN IN THE REGION AND DOWNLOAD THE MOST

15. 7. 2025 Czechs often change their streaming service subscriptions and pay less than users in other Central and Eastern European countries, according to a study by WPP Media.