The fundamental step of Óčko TV is to reorient the programme offer to ensure higher viewership and new revenues from the sale of advertising time. The strategic change of the programming offer towards reality show formats is one of the steps taken by Óčko to improve its economic results. In addition, it is taking cost-saving… Continue reading STRATEGIC SHIFT TO REALITY SHOWS HAS TV ÓČKO BRING NEW REVENUE
On Wednesday evening, Óčko TV launched the domestic edition of the dating reality show Naked Attraction. The opening episode of the domestic edition of the “naked” reality show Naked Attraction was watched by an average of 133,000 viewers over 15 years of age on TV Óčko on Wednesday 8 October. This earned the TV station… Continue reading THE START OF NAKED ATTRACTION BROUGHT TV ÓČKO AN ABOVE AVERAGE SHARE
The RRTV agrees that TV Nova should acquire a 100% stake in O2 TV. This consolidates the sports channels under PPF. The Radio and Television Broadcasting Council (RRTV) has agreed to the change of ownership of O2 TV. The new 100% owner will be TV Nova from 1 December 2025. The current owner of O2… Continue reading NOVA BUYS O2 TV WITH CHANNELS ONEPLAY SPORT AND PREMIER SPORT
In September, the Nova TV group recorded the highest audience shares in all critical audience groups. The Nova Group achieved the highest shares in both full-day and prime-time broadcasting in all key audience groups 15 , 15-54 and 18-69 in September. In the broader 15 group, its full-day audience share was 28.45%. This is according… Continue reading TV SEPTEMBER WAS WON BY NOVA, THE SHOW OF THE MONTH OCTOPUS
Saturday’s election telecasts on the three domestic television stations were watched by 3.3 million viewers over the age of 15. The day-long coverage of the Czech parliamentary election results reached 3.3 million viewers over the age of 15 on Saturday on ČT24, CNN Prima News and TV Nova. That’s how many viewers sought out the… Continue reading ELECTIONS ON ČT, CNN PRIMA NEWS AND TV NOVA REACHED OVER THREE MILLION PEOPLE
Police Modrava once again confirmed its strong position in the summer offer and became the most watched show of this year’s holiday season. The most watched show of this year’s holiday TV season (1.7.-17.8.2025) was the series Policie Modrava (Nova). It was the only one of the main evening shows to attract more than one… Continue reading THE MOST WATCHED HOLIDAY SHOW WAS THE POLICIE MODRAVA SERIES. HOW DID THE TVS DO THIS SUMMER?
The first month of summer vacation saw Czech Television take the lead in television ratings among the broader audience group aged 15 and older. However, commercial broadcasters strengthened their position year-on-year, especially the Nova group. In July, the stations of Czech Television defended their position as the most watched television group with a 29.48% share… Continue reading CZECH TELEVISION DEFENDS ITS LEAD IN JULY, NOVA CONTINUES TO SHOW THE HIGHEST GROWTH
Despite a decline, Czech Television maintained its highest share of all-day viewing in the universal 15+ group in the first half of this year. However, Nova recorded the highest growth, winning in the younger viewer categories and in prime time. Česká televize maintained its strongest position on the television market in all-day broadcasting in the… Continue reading ČT WAS THE STRONGEST IN THE FIRST HALF OF THE YEAR, BUT NOVA GREW THE MOST
April’s broadcast changed the position of the strongest domestic TV stations in the market. Nova Group took the first position in all major audience categories. The Prima group moved up to number two, while Czech Television finished third. The Nova TV group achieved the highest TV market share in April in all major audience categories… Continue reading NOVA WAS STRONGEST IN APRIL. PRIMA SECOND, THURS DROPPED TO THIRD POSITION
News channels have increased their combined share of the television market over the past five years. Both ČT24 and CNN Prima News are celebrating their anniversaries in May. Friday, May 2, marked twenty years since the launch of the news channel ČT24, and on Saturday, May 3, CNN Prima News celebrated its fifth anniversary. Both… Continue reading ČT24 BROADCASTS FOR TWENTY YEARS, CNN PRIMA NEWS FOR FIVE YEARS
Prima TV aired the first episode of its new Sunday current affairs program Souvislosti. Prima’s new Sunday current affairs program Souvislosti, which was first broadcast by TV Prima on Sunday, April 27, was watched by 128,000 viewers over the age of 15, with a share of just under 6% (source: ATO-Nielsen). At least three minutes… Continue reading NEW PROGRAM SOUVISLOSTI ATTRACTS 130,000 VIEWERS
The positions of the strongest TV groups remained unchanged in March compared to the previous months of this year. Czech Television stations also achieved the highest TV market share in the universal audience group over 15 years old in March. Their cumulative share in all-day broadcasting was 29.22%, 0.3 percentage points higher than in March… Continue reading CZECH TELEVISION IN MARCH FIRST, GROWING NOVA. TV SEZNAM IS AHEAD OF BARRANDOV GROUP
Czech Television channels had the highest share in the universal 15+ group in February. However, the Nova group, which has the most airtime and also the share in younger audience groups, is growing the most. Czech Television and its channels maintained the highest share of the TV market in the 15+ audience group in full-time… Continue reading ČT RETAINED THE LEAD IN FEBRUARY, NOVA CONTINUES TO GROW. IT HAS THE BEST RESULTS ALSO IN PRIME-TIME
Czech Television’s stations reached their highest share in the audience group over 15 years of age in January. The Nova group improved its share the most compared to the same month last year. Despite a year-on-year decrease, Czech Television maintained a share of more than 30% in the universal audience group over 15 years old… Continue reading CZECH TELEVISION STAYED ABOVE 30 PERCENT IN JANUARY, SHARE INCREASED BY NOVA
Software service JustWatch has released a report on the shares of streaming services in the last quarter of 2024, based on the approach of its Czech users, i.e. how they click on JustWatch offers and how they mark titles as “viewed.” The market shares of SVoD (Subscription-based VoD, i.e. subscription-based video services) in Q4 2024… Continue reading WHAT STREAMING SERVICES RULE THE CZECH REPUBLIC? AT THE END OF 2024, NETFLIX CLEARLY LED
The new series on TV Prima in the evening attracted more viewers than the number of viewers who watched Prostřeno at the same time last year. The series ZOO Nové začátky, which Prima launched as a novelty of its evening broadcast from 6 January from 18:00-19:00, was watched by an average of 464 thousand viewers… Continue reading THE FIRST WEEK: ZOO NEW BEGINNINGS HAD MORE SPECTATORS THAN PROSTRENO
Czech Television’s sports remained the most watched in 2024 in the universal audience over 15 years old. The sports year and viewer interest in the domestic hockey championship helped the result. In 2024, Czech Television’s stations achieved the highest TV market share in the universal group over 15 years of age in all-day broadcasting. Their… Continue reading CZECH TV REMAINED FIRST IN 2024, HELPED BY A YEAR OF SPORTS
Czech Television’s Christmas broadcasts were sought out by an average of 44.68% of viewers present at the screens. The most watched programme of Christmas was the Christmas Eve fairy tale Three Princesses. The Czech Television stations achieved the highest share of the television market during this year’s Christmas holidays (24-26 December 2024). In aggregate, it… Continue reading CHRISTMAS BROADCASTING WAS DOMINATED BY CZECH TELEVISION WITH 45% SHARE