PRIMA HAS PUT PRESSURE ON BROADCASTERS OVER LICENCE RIGHTS, THREATENING THEM WITH LEGAL ACTION

11. 6. 2026 The Prima Group has called on broadcasters to strictly adhere to licensing terms when handling content. This is in response to growing pressure from rights holders who wish to prevent their programmes from appearing in archives and video libraries beyond the scope of the agreed permissions. In recent days, the Prima media group has sent… Continue reading PRIMA HAS PUT PRESSURE ON BROADCASTERS OVER LICENCE RIGHTS, THREATENING THEM WITH LEGAL ACTION