MEDIA CLUB INCREASED ITS PROFIT BY A FIFTH LAST YEAR, WITH INTERNET ADVERTISING BEING THE MAIN DRIVER OF GROWTH

3. 9. 2026 | 2 min read Last year, Media Club increased its net profit by more than a fifth to CZK 706.4 million, whilst net turnover rose by 2.4 per cent to CZK 6.07 billion. Prima’s sales agency benefited primarily from growth in online advertising, whilst revenue from traditional television advertising remained virtually unchanged year-on-year.

TURNOVER OF THE AUDIOVISION ROSE LAST YEAR. HOWEVER, THE SUSPENSION OF INCENTIVES AND THE UNCERTAINTY SURROUNDING ČT POSE A THREAT

5. 7. 2026 | 4 min read According to the Association of Audiovisual Producers (APA), increased incentives have helped bring foreign productions back to the Czech Republic; however, concerns have been raised both by the suspension of new applications and by the government’s proposal to abolish licence fees for Czech Television (ČT).