PRIMA PLANS CELEBRITY-ONLY FOURTH SERIES OF THE TRAITORS. PRIMA+ TARGETS ONE MILLION SUBSCRIBERS

26. 10. 2026 | 3 min read Prima is planning a fourth series of the reality show Zrádci featuring an all-celebrity cast. The television group is also aiming to grow its streaming platform prima+ to one million subscribers. At a presentation for its commercial partners, it also highlighted the importance of streaming in reaching younger audiences.

REALITY SHOW ZRÁDCI 3 WILL PROBABLY START FILMING THIS MONTH. KŘIVOKLÁT CASTLE REVEALED WHEN IT IS CLOSED

10. 2. 2026 | 4 min read Reality show Zrádci (The Traitors) will return to television screens this year. After two successful series, TV Prima is preparing the third series of the detective reality show, which will once again offer a combination of intrigue, psychological games and suspense. Markus Krug will return as director. If filming takes place at Křivoklát Castle, it will begin this month.

THE TRAITORS ATTRACTED THE MOST NEW SUBSCRIBERS TO PRIMA+

9. 12. 2024 | 2 min read The first series of the psychological game show The Traitors appealed especially to a younger audience and brought Prima+ the most new subscribers of any show during the autumn.