SUMMER-FLAVOURED TV ADVERTISING: AD SPOTS FILLED WITH SUN, SEA AND CHEERFUL VIBES ENCOURAGE SHOPPING
Summer will soon be over, but its mood continues, as does the flood of TV commercials aimed at capitalizing on consumers' summer behavior.
SUMMER-FLAVOURED TV ADVERTISING: THE MOST DELICIOUS AND FUNNIEST BBQs
When the smell of smoke and roasted meat wafts through the air from your neighbours in the early evening, it’s hard to resist the temptation to light up the barbecue and prepare some summer delicacies yourself. The growing popularity of summer BBQ parties presents an opportunity for food and barbecue equipment manufacturers. And what better… Continue reading SUMMER-FLAVOURED TV ADVERTISING: THE MOST DELICIOUS AND FUNNIEST BBQs
SUMMER-FLAVOURED TV ADS: THE MOST ROMANTIC HOLIDAYS, THE WILDEST FUN. TRAVEL AGENCIES AND AIRLINES COMPETE FOR CUSTOMERS WITH TV AD SPOTS
At the end of spring, when memories of winter holidays in the mountains have melted away like snowflakes in the sun, the days after months of hard work seem to blend into one another, and our energy is dwindling alarmingly, the idea of a holiday becomes a light at the end of the tunnel. Summer… Continue reading SUMMER-FLAVOURED TV ADS: THE MOST ROMANTIC HOLIDAYS, THE WILDEST FUN. TRAVEL AGENCIES AND AIRLINES COMPETE FOR CUSTOMERS WITH TV AD SPOTS
SUMMER-FLAVOURED TV ADS: FASHION BRAND SPOTS ARE ALL ABOUT FLOWING SKIRTS AND ROMANCE
Fashion brands use the summer season to present themselves to customers in an emotive light. Their summer campaigns often depict an ideal world where every outfit fits naturally into a perfect holiday day filled with the scent of sun and sea. Television adverts are usually visually impressive, often accompanied by catchy music and dynamic editing… Continue reading SUMMER-FLAVOURED TV ADS: FASHION BRAND SPOTS ARE ALL ABOUT FLOWING SKIRTS AND ROMANCE
SUMMER-FLAVOURED TV ADS: ROMANTIC LOVE STORY THAT MELTS EVEN THE TOUGHEST HEARTS—AND WALLETS
Love and summer are universal themes that everyone can relate to. A first kiss at sunset, a shared drink on the beach, or playful flirting in the pool become a natural part of a brand’s story in advertising spots. Hot days, setting suns, the salty scent of the sea, and the first shy touches—these are… Continue reading SUMMER-FLAVOURED TV ADS: ROMANTIC LOVE STORY THAT MELTS EVEN THE TOUGHEST HEARTS—AND WALLETS
SUMMER-FLAVOURED TV ADS: THE MOST SPARKLING REFRESHMENT FOR THE HOTTEST DAYS
Hot summers are perfect for advertising all kinds of drinks and other refreshments. What advertising strategies do the most famous brands choose, and which summer adverts are the most appealing? When a wave of summer heat sweeps across the land and the air shimmers with warmth, the blazing sun drives us to seek shade, cool… Continue reading SUMMER-FLAVOURED TV ADS: THE MOST SPARKLING REFRESHMENT FOR THE HOTTEST DAYS