NOVA AND PRIMA PROMOTE NEW SERIES POLABÍ AND BRATŘI A SESTRY

25. 7. 2025 | 2 min read Nova and Prima have launched a promotional campaign for their new fall series. They are introducing the main characters and behind-the-scenes footage from the sets.

BLUE IS COOL: THE SMURFS SCORE BIG IN TV ADVERTISING

14. 7. 2025 | 7 min read The distinctive, memorable blue colour, unique characters, and the emotional connection of viewers who grew up with the Smurfs—these are the qualities that make the Smurfs a perfect inspiration for creatives. Advertising campaigns are full of these iconic characters—and it’s no surprise! On the occasion of the premiere of the latest Smurfs film, let’s take a look at how this phenomenon resonates in the world of advertising.

CZECH AUDIOVISUAL INDUSTRY SLUMPED LAST YEAR, BUT LOCAL VOD AND ADVERTISING GREW

6. 7. 2025 | 3 min read The Czech audiovisual industry took a break in 2024 amid unfavourable incentives and focused on preparing conditions for new growth, with Czech VOD production and advertising on the rise.

ČT, NOVA AND PRIMA SWITCH TO SUMMER PROGRAMME. SERIES, FILMS AND ENTERTAINMENT RETURN

30. 6. 2025 | 2 min read The main television stations have launched their summer programming schedules. Evenings will feature reruns of series, films, crime dramas and entertainment.

PRIMA IN SUMMER: EINSTEIN, LUDWIG AND FILMS. NEW TRAITORS IN AUTUMN

24. 6. 2025 | 2 min read This summer, Prima's main channel will focus on films and reruns of series.

NOVA AND PRIMA PREPARE FOR AUTUMN BATTLE WITH SERIES BRATŘI A SESTRY AND POLABÍ

23. 6. 2025 | 2 min read A battle of television premieres is brewing for the autumn. Nova and Prima will apparently pit their new series Bratři a sestry and Polabí directly against each other.

TV NOVA IN SUMMER: FARMA, MALÝ PITAVAL, HOSPODA ČI SPECIALISTÉ

12. 6. 2025 | 2 min read TV Nova is launching proven series, films and a new reality show, Farma Česko, this summer.

NOVA AND PRIMA DON’T WANT TO WRITE OFF THEIR SERIES BECAUSE OF HOCKEY

6. 5. 2025 | 3 min read Commercial television stations Nova and Prima are adjusting their programming on the days when the Czech hockey players are scheduled to play their evening matches at this year's World Cup.

3.1 MILLION CZECHS USE PAID STREAMING SERVICES

29. 4. 2025 | 3 min read The most popular paid video services in the Czech Republic include Netflix, Voyo, Max, Disney+ and prima+.

MOVIES AND SERIES RULE THE ROOST, ACCOUNTING FOR 44 PERCENT OF TV RATINGS

29. 4. 2025 | 4 min read Films and series have long been among the most popular genres among Czech viewers, regardless of whether they watch classic TV stations or pay streaming services. Local content holds a privileged position among them.

ONEPLAY WILL MAKE A NEW MOST! AS ODDÍL B, THEN EXTRAKTOŘI AND MONYOVÁ SERIES WILL COME

24. 4. 2025 | 5 min read Oneplay and TV Nova are preparing a new batch of series: stories based on reality, returns of the creators of Most! and the dark corners of Czech football.

TV PRIMA WILL BROADCAST FAIRY TALES, ROMANTIC AND ACTION FILMS AND COMEDIES AT EASTER

3. 4. 2025 | 5 min read Television Prima has announced its programme for this year's Easter holidays. It will include family comedies, romantic films, action thrillers and interesting documentaries in its festive broadcasts.

PRIMA’S APRIL CAMPAIGN REVEALS THE LAUNCH OF THE PARŤÁK NA BATERKY SERIES

2. 4. 2025 | 2 min read Introducing Lukáš Příkazký as the first humanoid in TV Prima's team, the media group has launched a campaign for the new TV series Parťák na baterky.

PRIMA TODAY INCLUDES NEW EPISODES OF HOŘKÝ SVĚT AND JAKUB AND SARA

30. 3. 2025 | 2 min read Prima is changing its primetime schedule from Sunday 30 March. It will feature two new programmes.

PRIMA COOL WILL ADD SERIES AND INTRODUCE FAMILY MOVIES

28. 3. 2025 | 2 min read Young men's TV station Prima Cool will adjust its programming schedule from April. It will add another sitcom and reserve Saturday nights for family films.

TV VIEWERS’ EXPECTATIONS HAVE INCREASED. THEY NOW EXPECT A TOP-TIER EXPERIENCE

17. 3. 2025 | 15 min read Dramedy Productions has completed the construction of another film studio and plans to further expand its Dramedy Studios. It primarily targets the television production segment, explains co-owner Filip Bobiňski.

RATINGS IN THE CZECH REPUBLIC ARE DOMINATED BY BIG RETURNS. PRIMA CELEBRATES WITH A HRDINA, NOVA WITH SPECIALISTÉ

13. 3. 2025 | 3 min read In the last few days and weeks, the most successful series were those that viewers already know well. On the other hand, the weekend viewership of the Český lev fell slightly.

CZECH LION: BEST FILM OF THE WAVE, MARKOVIC METHOD SERIES: HOJER

9. 3. 2025 | 2 min read A total of 29 titles competed for the awards, which are given by the Czech Film and Television Academy (ČFTA) in the final voting.