NOVA PREPARES NEW MONETISATION MODEL FOR ONEPLAY AND AIMS TO RETAIN KEY SPORTS RIGHTS

12. 8. 2026 | 5 min read Nova is getting closer to launching a new ad-supported subscription tier for its Oneplay video platform. The move will also introduce a new approach to advertising sales across linear and digital viewing. Nova plans to reveal the details this autumn. At the same time, Nova CEO Daniel Grunt expects the cost of sports broadcasting rights to continue rising.

HBBTV IS ACTIVELY USED BY ONE MILLION USERS, MOSTLY YOUNGER

9. 11. 2022 | 2 min read This week, Prague hosts international expert meeting on HbbTV broadcasting. The number of active HbbTV users in the Czech Republic is one million.

NOVA ADDS QUIZ FORMAT TO HBBTV AND EXTENDS MAX REACH

8. 11. 2022 | 2 min read Nova group is adding a new quiz format to its HbbTV advertising offer. At the same time, it is also expanding the possibilities of the Max Reach format.

NOVA WANTS VIEWERS TO ACTIVELY USE HBBTV. IT WILL OFFER MORE VIDEO AND VOTING

25. 7. 2022 | 7 min read Czech viewers have become quite used to the fact that the red button on the remote control brings up additional functions to the broadcast. In the last year, TV Nova has also paid more attention to this area.

NOVA: HBBTV CAMPAIGN BROUGHT TO SAZKA AN EXTRA MILLION VIEWERS

8. 9. 2021 | 2 min read A new HbbTV campaign targeting Max Reach has brought Sazka almost a million more viewers within 48 hours, the Nova TV group has announced.