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all GroupM VOD creativity efficiency aktv TV Nova TV Prima linear television attention AI QRONEPLAY TO LAUNCH AD-SUPPORTED SUBSCRIPTION MODEL IN 2026
26. 2. 2025 The launch of Oneplay will bring opportunities for advertisers. However, it won’t be from the start. The introduction of a hybrid subscription with ads is planned for 2026. Starting 10 March, viewers of O2 TV and subscribers to Voyo will see changes to their user interface and content offering. It will now be branded under… Continue reading ONEPLAY TO LAUNCH AD-SUPPORTED SUBSCRIPTION MODEL IN 2026