Most-read topics:
all GroupM VOD creativity efficiency aktv TV Nova TV Prima linear television attention AI QR
EBENEZER: A CHRISTMAS CAROL – JOHNNY DEPP BRINGS SCROOGE TO THE BIG SCREEN, WHILE BRANDS DRAW ON HIS STORY IN THEIR ADVERTISING
12. 11. 2026 | 11 min read Starring Johnny Depp, Ebenezer: A Christmas Carol arrives in Czech cinemas on 12 November. But this latest adaptation of Dickens’s classic is attracting more than the usual film publicity. Brands including Casper, Last Crumb and Aunt Bessie’s have launched marketing tie-ins inspired by the famous miser. Meanwhile, A Christmas Carol is also finding its way into this year’s television campaigns for Walmart and Argos. Scrooge has a long history in advertising, demonstrating how Dickens’s tale continues to appeal to brands across a remarkably wide range of industries.
