HOW DO CZECHS PERCEIVE ADVERTISING? RELEVANCE IS KEY FOR THEM

7. 10. 2025 We see thousands of advertisements every day, but only one tenth of Czechs agree that people like them appear in advertisements. New research from WPP Media shows that relevance is the key to engagement, writes Petr Tomáš. Estimates of how many ads a person might see in a day, for example, vary widely, but are… Continue reading HOW DO CZECHS PERCEIVE ADVERTISING? RELEVANCE IS KEY FOR THEM