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BRANDZ: APPLE REMAINS THE MOST VALUABLE BRAND AHEAD OF GOOGLE
14. 6. 2023 Apple is the world's most valuable brand, according to the BrandZ 100 Most Valuable Brands in the World ranking compiled by research company Kantar.
DAN WIEDEN – THE CREATIVE MIND BEHIND THE BIGGEST BRANDS
21. 4. 2023 What comes to mind when you hear the slogan “Just do it”? Or “The man your man could smell like”? Nike and Old Spice - the brands that are inherently associated with them certainly spring to mind. But what was the path to their creation and who is behind the unique identity of these brands? We’re introducing Dan Wieden, the creative mind behind them.
CZECHS MAINLY ASSOCIATE COCA-COLA AND KOFOLA WITH CHRISTMAS
22. 12. 2022 Of the respondents who associate a particular brand with Christmas, about half of them mentioned Coca-Cola and Kofola.
