TVB: LINEAR TV STILL KING

5. 3. 2026 TV, viewed on a television screen, has the highest reach and time spent of all media platforms studied, according to the advertising association.



PRIMA SHOW WILL START ON 25 OCTOBER, TARGETING ON YOUNGER WOMEN

5. 10. 2021 The Prima TV group will launch another new thematic channel. It introduced Prima Show at a press conference on Wednesday.



LINEAR TELEVISION IS HERE TO STAY. WHERE IS ANOTHER STORY.

8. 3. 2021 When we talk about the potential demise of traditional linear TV, we’re talking about the potential demise of cable and broadcast delivery of linear TV, not linear TV itself.