PRIMA SPORT WILL BROADCAST SPARTA’S CHAMPIONS LEAGUE MATCH, WHICH WILL SERVE AS THE HIGHLIGHT FOR THE CHANNEL’S OFFICIAL LAUNCH ON 17 AUGUST

20. 7. 2026 | 3 min read Prima will broadcast AC Sparta Prague’s home match in the third qualifying round of the Champions League. The live broadcast will be shown on the new Prima sport channel, which viewers will be able to tune into even before its official launch, scheduled for 17 August.

PRIMA IS BROADCASTING THE CZECH WOMEN’S WIMBLEDON FINAL; IT HOLDS A SUBLICENCE FROM EUROSPORT

10. 7. 2026 | 2 min read The historic clash between two Czech tennis players in the Wimbledon final will also be shown on free-to-air television. It will be broadcast on TV Prima’s main channel.

PRIMA HAS PUT PRESSURE ON BROADCASTERS OVER LICENCE RIGHTS, THREATENING THEM WITH LEGAL ACTION

11. 6. 2026 | 4 min read The Prima Group has called on broadcasters to strictly adhere to licensing terms when handling content. This is in response to growing pressure from rights holders who wish to prevent their programmes from appearing in archives and video libraries beyond the scope of the agreed permissions.

NOVA GROUP ALSO ACQUIRES RIGHTS TO 2026 FIFA WORLD CUP, WILL SHARE BROADCASTS WITH ČESKÁ TELEVIZE

4. 3. 2026 | 5 min read Czech Television took advantage of the sublicensing option and sold part of the broadcasting rights to the 2026 World Cup to the Nova group in the new World Cup format with 104 matches.

NOVA SPORT AND ONEPLAY ACQUIRE RIGHTS TO RUGBY TOURNAMENTS, INCLUDING THE WORLD CUP

27. 1. 2026 | 2 min read Nova Sport and Oneplay expand their rugby coverage, broadcasting the Six Nations and the 2027 World Cup.

ONEPLAY AGREES WITH CANAL+, BRINGS COMPLETE PREMIER LEAGUE AND WTA

30. 7. 2025 | 2 min read Oneplay has signed a new agreement with Skylink for Canal+ sports channels. Thanks to this agreement, Oneplay viewers can now watch all live Premier League matches and the WTA women's tour.

ONEPLAY SPORT AND NOVA SPORT WILL BROADCAST THE 2025 FIFA CLUB WORLD CUP

23. 5. 2025 | 3 min read The first collaboration between Oneplay Sport and Nova Sport will bring all matches from the 2025 FIFA Club World Cup. It will take place from 15 June to 13 July.

ANNA LENEROVÁ DIRECTS SPORTS ACQUISITIONS AND PAY CHANNELS AT TV NOVA

10. 4. 2025 | 2 min read Nova Group establishes a new management position, with Anna Lenerová joining from O2.

FIGHT FOR SPORTS RIGHTS: ČT WANTS TO KEEP THE ICE HOCKEY WORLD CHAMPIONSHIPS, THE EURO AND THE OLYMPICS

11. 10. 2024 | 4 min read Czech Television, which has lost the broadcasting rights to some sports competitions due to commercial pressure, is interested in retaining the broadcasting rights for sporting events involving the Czech national team in the future. Sports media was the topic of discussion at this year's Sport Alive conference.

NOVA SPORT HAS THE RIGHTS TO THE CHAMPIONS LEAGUE FOR FURTHER YEARS

30. 5. 2024 | 2 min read The UEFA Champions League will remain on Nova Sport for years to come. Live broadcasts will now also be available on Nova Sport 5 and 6.