Kategorie: EVENTS

How can we improve ad creativity? Thinkbox to unveil new studies examining creativity from every angle

Summarizing the tips reviewed in the webinar, Shotton advises marketers to follow the “EAST” method: Make it Easy, Make it Attractive, Make it Social, and Make it Timely.

This webinar will prepare you with the latest on streaming video behaviors and how they vary among cord loyalists, cord shavers, cord cutters and cord nevers.

In the webinar, you will hear about advertising targetable to specific target markets and what advantages does this solution bring over traditional TV advertising?

The HbbTV webinar series will focus on HbbTV solutions and services for small and local broadcasters.

The webinar focuses on improving accessibility through HbbTV-based solutions.

Join this webinar to hear Kantar experts discuss how successful brands have strengthened their existing relationships with consumers and found growth during times of rapidly changing consumer attitudes and behaviours.

Thinkbox webinar shares learnings on the roles TV advertising plays, how this varies for different businesses and marketing objectives, and how the powerful combination of TV and search work together.

What addressable advertising is ? How it differs from traditional TV advertising models, and how addressability can be applied to multiple TV advertising models. 

In this data-driven webinar, the experts at Marketron broke down the local TV advertising trends fueling this growth. Attendees learned about a variety of factors.