ONEPLAY TO LAUNCH AD-SUPPORTED SUBSCRIPTION MODEL IN 2026

26. 2. 2025 | 5 min read The launch of Oneplay will bring opportunities for advertisers. However, it won’t be from the start. The introduction of a hybrid subscription with ads is planned for 2026.

VOYO AND O2TV WILL END. ONEPLAY WILL COME INSTEAD

25. 2. 2025 | 4 min read O2TV and Voyo, both from PPF Group, are merging their services into one called Oneplay.

CZECH TELEVISION STAYED ABOVE 30 PERCENT IN JANUARY, SHARE INCREASED BY NOVA

6. 2. 2025 | 2 min read Czech Television's stations reached their highest share in the audience group over 15 years of age in January. The Nova group improved its share the most compared to the same month last year.

RH 300 CROSS PROJECT ATTRACTED SPONSORS TO RADIO AND HBBTV

30. 1. 2025 | 2 min read The RH 300 Cross project has met with interest from clients and attracted new clients to radio advertising and HbbTV, according to media agency Radiohouse.

TN AND UDÁLOSTI REMAIN THE MOST WATCHED TELEVISION NEWS

28. 1. 2025 | 2 min read The news programme Události maintains a stable audience base even after years of fragmentation. Televizni noviny is the most watched domestic news programme.

NOVA AND PRIMA SECURED THE TOP POSITIONS IN SLEDOVANITV

28. 1. 2025 | 2 min read Online platform SledováníTV has made a significant change in the ranking of TV channels in recent days, reflecting the new requirements of TV content providers, specifically media groups Nova and Prima.

VODAFONE TV WILL OFFER PRIMA+ AS A GIFT INSTEAD OF VOYO

27. 1. 2025 | 1 min read For customers who have had access to Voyo, Vodafone TV will offer the competing service prima+ for three months.

NOVA INCLUDES PREMIERES OF SPECIALISTE, MARTA OR SURVIVOR

21. 1. 2025 | 3 min read During February, TV Nova will air the premiere episodes of established shows in prime time.

VOYO IN SLOVAKIA IS GOING UP BY 2 EUROS, INCREASE IS EXPECTED IN THE CZECH REPUBLIC AS WELL

20. 1. 2025 | 2 min read The basic subscription to Voyo will increase by two euros per month in Slovakia. The price of Voyo subscriptions is also expected to increase in the Czech Republic.

BACK TO THE NINETIES. CZECH STATIONS DUSTED OFF THE COASTGUARD AND ESMERALDA

20. 1. 2025 | 7 min read They were phenomena watched by millions of viewers. Thanks to them, Czechs got to know world production. Now the legendary series are suited to smaller stations.

IN THE USA WE IMPROVISED DURING UNEXPECTED EVENTS, SAYS VODVÁŘKOVÁ

16. 1. 2025 | 1 min read Kateřina Vodvářková has been working for several years as a foreign correspondent for Nova TV. During this time, she covered the elections twice in the United States, where she filmed reports together with a cameraman and contributed live to various newscasts.

MEDIA CLUB AND NOVA DELIVERED THE MOST GRP LAST YEAR, INCREASED BY ČT AND ATMEDIA

14. 1. 2025 | 3 min read The position on the TV advertising market remains unchanged, with the overwhelming part of GRPs going to the Media Club and TV Nova networks. However, commercial TV channels are coping with the declining number of GRPs in linear broadcasting.

THE FIRST WEEK: ZOO NEW BEGINNINGS HAD MORE SPECTATORS THAN PROSTRENO

13. 1. 2025 | 2 min read The new series on TV Prima in the evening attracted more viewers than the number of viewers who watched Prostřeno at the same time last year.

STREAMS 2024: MOST OF IT HAS GOTTEN MORE EXPENSIVE, BUT WE’RE STILL WATCHING. AND YOUTUBERS HAVE RESPONSIBILITIES

6. 1. 2025 | 8 min read You have to pay to watch the highest quality shows on the internet. Without a premium subscription, you won't be able to afford it.

ČT STARTS SPRING SCHEME, NOVA AND PRIMA WILL JOIN GRADUALLY

6. 1. 2025 | 3 min read Czech Television is introducing the first news from its spring schedule in the week of 6 January. Nova and Prima are starting the year with new episodes of well-known shows or reruns. They will introduce the new programmes in the following weeks of the new year.

CZECH TV REMAINED FIRST IN 2024, HELPED BY A YEAR OF SPORTS

2. 1. 2025 | 3 min read Czech Television's sports remained the most watched in 2024 in the universal audience over 15 years old. The sports year and viewer interest in the domestic hockey championship helped the result.

MEDIA 2024: NEW TV STATIONS, THE FIGHT OVER FEES AND THE DEMISE OF THE FIRST DAILY NEWSPAPERS

31. 12. 2024 | 18 min read New TV stations and the continued development of video-on-demand, changes in Jaromír Soukup's media companies, the demise of the first print dailies, the debate on the shape of media legislation and the development of DAB+. These are some of the main media events in 2024.

TRENDS THAT HAVE INFLUENCED MARKETING IN THE CZECH MARKET THIS YEAR

30. 12. 2024 | 9 min read We bring you an overview of the most important trends that influenced marketing in the domestic market this year.