ADVERTISING PRESSURE ON TV NOVA CONTINUES, MORE PRICE HIKES TO COME

11. 6. 2024 | 5 min read The most profitable player in the commercial TV market is seeing unabating pressure on its advertising space. As a result, some clients are already negotiating bookings for their additional investments. It is already certain that the price of TV advertising will increase again. Also in play is a change in the target group for 2025.

DIGIMEDIA ON THE FUNDING OF ČT AND ČRO OR TERESTRICE AND PAY TV

7. 6. 2024 | 2 min read This year's Digimedia conference will focus on public service media funding, terrestrial broadcasting and pay TV, and digital networks for commercial radio.

CME CONTENT ACADEMY: LOTS OF PRACTICE AND SUPPORT FROM TUTORS SAY STUDENTS OF THE PROGRAM IN THE PODCAST KUBA WITH NEW

5. 6. 2024 | 1 min read In the next few days, registration for the next edition of the CME Content Academy will close.

CZECH TV GREW SIGNIFICANTLY IN MAY, DRAWING VIEWERS AWAY FROM COMMERCIAL TV

5. 6. 2024 | 2 min read The Czech hockey team's ride to the finals helped CT Sport to significantly increase its share of viewership, which also earned the Czech TV stations' overall share in May. This was felt especially by the strongest commercial TV stations.

WE WANT TO DO DISCUSSIONS DIFFERENTLY THAN IN ČT, SAYS NOVY MODERATOR MARTIN ČERMÁK

5. 6. 2024 | 1 min read During his 12 years at Nova TV, he has worked his way up to the highest level of presenter: he hosts the main news programme Televizní noviny and, since last year, also the new political debate For Five Minutes Twelve. But Martin Čermák is also part of the team preparing the pre-election and election broadcasts for the European Parliament elections in June.

PODCAST: HOW THE AGENCY MARKET IS MOVING IN THE CZECH REPUBLIC AND HOW TV NOVA WORKS WITH REALITY SHOWS ON NETWORKS

2. 6. 2024 | 1 min read Vojtěch Foukal from Visibility agency and Tomáš Hodboď from TV Nova shared their news and know-how. Listen to the new episode of the podcast about marketing Brands, briefs, budgets.

NOVA SPORT HAS THE RIGHTS TO THE CHAMPIONS LEAGUE FOR FURTHER YEARS

30. 5. 2024 | 2 min read The UEFA Champions League will remain on Nova Sport for years to come. Live broadcasts will now also be available on Nova Sport 5 and 6.

WHAT DOES THE COMBINATION OF VODAFON TV AND PRIMA+ BRING?

30. 5. 2024 | 4 min read The Vodafone operator is the first player on the pay-TV market to offer a connection with the prima+ video library. The news started on the same day as the launch of the global video library Max, Tuesday 21 May.

“THE MOST IMPORTANT THING FOR ME IS THE COMFORT IN THE STUDIO,” REFLECTS TV PRESENTER MARTIN ČERMÁK

29. 5. 2024 | 2 min read He started in television as a sportscaster, now he is a news presenter. How does he perceive the difference? "With the news it's different every day. The spectrum of knowledge, events and interviews is endless," he says. How did he experience our victory at the World Cup? Was it an experience for him to film an interview with Fittipaldi? Where did he learn Portuguese so well? What was his first reaction to the offer to host Za pět minut dvanáct (In Five Minutes Twelve)? And does he manage to keep the studio guests and the audience from knowing what he's thinking? "When you so called study hockey or football, it's easier to adapt to the fact that tournaments are going to turn out a certain way. But even when I was doing sports, I enjoyed politics," Martin recalls.

TV NOVA COUNTS WITH DVB-T2 IN THE FOLLOWING YEARS

28. 5. 2024 | 1 min read The media group Nova plans to continue to disseminate its signal via DVB-T2 terrestrial broadcasting in the coming years. RRTV has applied for a new licence for its flagship channel.

CME INCREASED PRODUCTION HOURS FOR TV AND VOYO BY A FIFTH LAST YEAR

24. 5. 2024 | 2 min read The production of new content for the linear channels of the CME television group, which includes TV Nova, as well as for the Voyo service, was reflected in a 20 percent increase in production hours last year.

NOVA WILL LAUNCH A ROADSHOW DAY WITH TV NOVA ACROSS THE COUNTRY IN JUNE

21. 5. 2024 | 2 min read As part of its 30th anniversary celebrations, TV Nova will launch a roadshow in early June, visiting twelve locations in the Czech Republic.

NOVA AND PRIMA LAUNCH PRE-ELECTION BROADCASTS, OFFER DEBATES AND INTERVIEWS WITH LEADERS

17. 5. 2024 | 3 min read Nova TV and Prima TV have gone into election mode. Nova starts on Friday afternoon on TN Live with the first debate with candidates for the European Parliament. Prima has already launched a series of profile interviews with leaders of political parties, movements and coalitions in the 360° programme.

EU ELECTION COVERAGE KICKS OFF CHANGES AT TN LIVE

15. 5. 2024 | 11 min read The news portal TN Live will become TV Nova's main channel for broadcasting ahead of the European Parliament elections. At the same time, the portal itself will shift in content and come up with new programming.

AKTV, PRIMA AND NOVA REACH AGREEMENT WITH FASTSHARE.CLOUD

15. 5. 2024 | 2 min read The commercial TV broadcasters associated with the Association of Commercial Television (AKTV) have managed to reach another agreement aimed at greater protection of their content in the online environment.

THE STRONGEST GROUP IN APRIL WAS NOVA, IT ALSO HAD THE HIGHEST GROWTH

7. 5. 2024 | 2 min read The Nova TV group posted the highest year-on-year growth in the TV market in April and also achieved the highest share.

WE HAD TO CONVINCE THE CREATORS THAT WE WERE SERIOUS. WHAT’S NEXT FOR VOYO

6. 5. 2024 | 7 min read Nova TV wants to boost subscriber interest in the Voyo app. Over 500 hours of content is in production. Online series are also winning professional awards.

MAY THE FORCE BE WITH ADVERTISERS OR STAR WARS IN TV ADVERTISING

4. 5. 2024 | 9 min read International Star Wars Day, which is celebrated on 4 May, is irrefutable evidence of the worldwide enthusiasm, or craze, for the iconic Star Wars series. It is therefore quite understandable that the Star Wars theme was seized upon by marketers soon after its first cinema release. They unerringly sniffed out a great business opportunity. And as you can see, the popularity of the Star Wars theme in TV commercials has not waned even after more than four decades.