CTV ADVERTISING LAUNCHES ALSO ON THE CZECH MARKET

9. 12. 2024 | 5 min read Video advertising on large screens of smart TVs (CTV) is starting to interest domestic advertisers as well. Within two years, its possibilities could become more widespread, a meeting between Adform and Tivio suggested.

ADFORM REALIZED THE FIRST PROGRAMMATIC CAMPAIGN IN LINEAR TV

9. 10. 2024 | 2 min read For ČSOB, Adform in cooperation with Publicis Groupe and Tivio Studio created the first programmatic campaign in linear TV.