SCROLL, SWIPE, STREAM: WHY VERTICAL VIDEO IS COMING TO YOUR STREAMING APP

11. 4. 2026 68% of Gen Z find what to watch on social, not on your app. TikTok shows you something in two seconds and you either want more or you don’t. Your streaming app shows you a grid of thumbnails and wishes you luck. Tom Smith has spent years thinking about this. As Co-Founder and Creative Director… Continue reading SCROLL, SWIPE, STREAM: WHY VERTICAL VIDEO IS COMING TO YOUR STREAMING APP