Most-read topics:
all GroupM VOD creativity efficiency aktv TV Nova TV Prima linear television attention AI QR
CZECHS SEARCH FOR INFORMATION MOSTLY ON THE INTERNET, THEN ON TV
6. 11. 2024 | 3 min read Czechs search for information mostly on online media and on TV, while a third of Czechs use social networks, according to research by NMS Market Research.
BRANDS ARE NOT FULLY MEETING CONSUMERS’ DESIRE TO BE FANS
28. 7. 2024 | 3 min read Fans would be, but brands are not exploiting the potential enough, according to research by APRA and NMS.
