WHY NETFLIX, DISNEY AND GOOGLE TV ARE ADOPTING THE VERTICAL VIDEO FORMAT

7. 5. 2026 | 5 min read Technological evolution often brings with it a number of paradoxes. Streaming services, which originally assumed that viewers would watch digital entertainment primarily on a large screen, are now beginning to experiment with mobile formats, including within the CTV landscape.

CHANGES IN VOD: MAX INNOVATES, CNN PLANS RETURN TO STREAMING

20. 2. 2025 | 4 min read Early 2025 saw more visual innovations in streaming services, but some more significant changes have also taken place. Here's an overview of them.