TV VIEWING SHRINKS AMONG GEN Z

10. 1. 2023 Those aged 13-24 spend only 17% of their time watching TV shows highlighting what the Hub calls an existential change in the entertainment ecosystem New research continues to highlight a generational shift in the importance of the TV screen and traditional TV viewing among younger viewers aged 13 to 24, the so-called Gen Z cohort.… Continue reading TV VIEWING SHRINKS AMONG GEN Z

THE TV AND VOD MARKET IS DRIVEN BY ANIMATION STUDIOS

2. 8. 2022 After acquiring film studios or buying up sports rights, players in the VOD and TV market are rushing to animation studios, writes Erika Luzsicza. What’s moving the TV market at the moment? So far we’ve had movie studio acquisitions, sports rights buyouts, or increased interest in live streaming. Some of these trends have been revived… Continue reading THE TV AND VOD MARKET IS DRIVEN BY ANIMATION STUDIOS

CRITICS OF CNN PRIMA NEWS SHOULD STEP OUT OF THEIR SOCIAL BUBBLE FROM TIME TO TIME, SAYS THE GROUP’S CEO MAREK SINGER

12. 4. 2022 Marek Singer has been the head of FTV Prima group since 2008. But only after fourteen long years can he be happy that Prima’s channels are catching up with their biggest competitor – the Nova group – in terms of viewership. In certain viewer target groups, they even surpassed Nova in March.  “What seemed impossible… Continue reading CRITICS OF CNN PRIMA NEWS SHOULD STEP OUT OF THEIR SOCIAL BUBBLE FROM TIME TO TIME, SAYS THE GROUP’S CEO MAREK SINGER

STUDY USA: CAN STREAMING VIDEO KEEP UP WITH THE METAVERSE?

29. 3. 2022 New Deloitte survey finds that the U.S. SVOD churn rate is 37% and that younger generations are increasingly embracing gaming, social media and user generated content NEW YORK— Amid the burgeoning debate about the metaverse and its prospects for dominating the media landscape, Deloitte’s Digital Media Trends survey found a number of signs that streaming… Continue reading STUDY USA: CAN STREAMING VIDEO KEEP UP WITH THE METAVERSE?