Most-read topics:
all GroupM VOD creativity efficiency aktv TV Nova TV Prima linear television attention AI QR
SCREENVOICE TOP 10 CZECH CHRISTMAS CAMPAIGNS OF 2025
22. 12. 2025 Many Czechs enjoy Christmas advertising, as last year’s survey by ResSolution Group showed. Although most people feel that Christmas campaigns start too early — something that was especially noticeable this year — this tends to bother older consumers more than younger ones. Younger audiences already regard October or November as an appropriate time for Christmas… Continue reading SCREENVOICE TOP 10 CZECH CHRISTMAS CAMPAIGNS OF 2025
MEDIA CLUB REALIZED CTV CAMPAIGN VIA GOOGLE DV360
15. 10. 2024 Media Club has launched a programmatic Connected TV (CTV) campaign via Google DV360 for the first time in its inventory. Media Club, in partnership with Wavemaker, has launched a programmatic Connected TV (CTV) campaign via Google DV360 for the first time in its inventory. This was a campaign for dm drogerie markt for beauty products.… Continue reading MEDIA CLUB REALIZED CTV CAMPAIGN VIA GOOGLE DV360
