MARKETERS ARE LOOKING FOR BUSINESS BENEFITS IN AI, BUT DO NOT YET SEE ANY SAVINGS

8. 10. 2026 | 3 min read According to a new global survey by Dentsu Creative, marketers are moving away from experimenting with artificial intelligence towards identifying its specific impact on business. Whilst AI helps to speed up marketing processes, many companies are still grappling with how to use it to build their brand and drive long-term growth.



VML, PUBLICIS, ZARAGUSA AND DENTSU HAVE BEEN SHORTLISTED FOR THE GOLDEN DRUM. YOUNG CZECH LIONS ALSO STAND A CHANCE.

30. 9. 2026 | 2 min read The Slovenian Golden Drum creativity festival has announced this year’s shortlist. The Czech entries in the finals are from VML, Leo Prague, Dentsu Creative and Zaraguza CZ. Five of their entries have made it onto the shortlist, securing a total of 15 shortlist placements.



IN THE NEW BYZNYS MEDIA RANKINGS, ZENITH TOOK THE TOP SPOT IN THE FIRST HALF OF THE YEAR, FOLLOWED BY OMD AND KNOWLIMITS

23. 9. 2026 | 3 min read According to COMvergence, the Zenith media agency, part of the Publicis Group, recorded the highest volume of new business on the Czech market in the first half of 2026. The transfer of L’Oréal’s budget was a major factor in this.