THE AI THREAT TO MEDIA QUALITY

7. 1. 2026 Digital video and social media are a focus for UK brands and agencies in the year ahead, but many are worried about their output being shown next to questionable influencer content or AI slop.  What’s happening Ad content adjacency emerges as the top media challenge in IAS’s UK Industry Pulse Report 2026, cited by 78% of brand and agency digital media experts in a survey. Specific concerns include… Continue reading THE AI THREAT TO MEDIA QUALITY